Senior Director of Sales

This is a fully remote position, open to applicants in Pennsylvania.

📋 Description

• Manage the relationship with Home Depot as the primary account representative for Woodstream.

• Take full responsibility for profit-and-loss metrics, including revenue, gross margin, and trade investment goals.

• Develop a long-term strategy and growth plan for the account.

• Oversee annual line reviews, joint business planning, pricing negotiations, promotional discussions, new item presentations, and resolution of escalated issues.

• Discover new business and whitespace opportunities to enhance market share and revenue.

• Act as the main point of contact for Home Depot's merchants, merchandising leadership, and supply chain teams.

• Keep the VP of Sales updated on account performance, potential risks, and strategic opportunities.

• Create and present annual joint business plans, line reviews, promotional calendars, and new product launches.

• Manage trade spending and promotional budgets, including handling deductions, chargebacks, and claim resolutions.

• Ensure the execution of merchandising, planogram, and display initiatives, including seasonal displays, endcaps, and point-of-purchase materials.

• Track and report on competitor pricing, promotions, new items, and changes in shelf space.

• Lead negotiations for annual customer terms, pricing adjustments, and program agreements.

• Foster and maintain relationships throughout all levels of the customer organization.

• Attend customer meetings, events, and trade shows as required.

• Collaborate across various business functions to address customer and business challenges.

• Oversee forecasting and annual budget planning processes.

• Identify opportunities to boost incremental sales revenue or reduce costs.

• Perform additional duties and support projects as assigned.

⛳️ Requirements

• Bachelor’s degree required.

• 12+ years of experience in consumer products sales, category management, or national account management.

• Direct sales experience with The Home Depot or a similar home improvement retailer.

• Strong skills in the MS Office Suite, particularly Excel and PowerPoint.

• Familiarity with Home Depot systems and reporting tools (e.g., Supplier Hub, Partner Portal/IDM) and syndicated data platforms.

• Excellent written and verbal communication abilities.

• Strong organizational and process management skills, with a keen eye for detail in pricing, item setup, and customer documentation.

• Strategic thinking capabilities.

• Determined approach to achieving goals.

• Proven ability to lead and influence cross-functional teams.

• Strong presentation skills, with experience addressing customers and internal leadership.

• Proven negotiation abilities, particularly concerning annual terms, pricing, and promotional programs.

• Capability to analyze POS, syndicated, and customer portal data to construct a compelling sales narrative.

• Willingness to travel 25–40% to the customer's Atlanta headquarters, trade shows, and field markets.

• Applicants must have authorization to work for any U.S. employer.

🏝️ Benefits

• 401k with Company Match, available from the First Day of Employment.

• Health, Dental & Vision Insurance effective from the First Day of Employment.

• Access to Company Paid Penn Medicine Health Clinics (available in Lancaster/Lititz, PA only).

• Participation in the Company General Bonus Program.

• Company Paid Parental Leave.

• Adoption Assistance provided.

• Company Paid Basic Life & Disability Insurance.

• Options for Accident, Critical Illness, & Hospital Insurance.

• Company Paid ID Theft Legal Assistance Plan Options.

• Paid Vacation and Holidays.

• Pet Insurance available.

• A stable, growing work environment with a 150-year history of business success.

• Opportunities for advancement within the company.