Senior Director, Marketing – APAC

This is a fully remote position, open to applicants in Australia.

📋 Description

• Develop and implement the APAC marketing strategy.

• Collaborate with leadership and the corporate marketing team to customize and launch region-specific initiatives.

• Formulate quarterly marketing plans that align with regional, segment, and partner program objectives.

• Manage the overall marketing budget, regional demand generation calls, and performance metrics.

• Assess program outcomes against established goals and leverage insights for continuous improvement.

• Adapt and repackage product launches, campaigns, and programs to suit the region.

• Optimize spending on digital channels and execute targeted digital campaigns.

• Develop region-specific partner co-sponsorship offerings.

• Design and implement strategic marketing initiatives in collaboration with key channel partners.

• Organize tradeshows, events, and webinars.

• Cultivate relationships with partner marketing leaders to enhance ROI on collaborative investments.

• Comprehend the marketing funnel, marketing technology stack, and available content resources.

• Recruit, hire, and lead the marketing team as it expands.

• Support the team and undertake additional responsibilities as necessary.

⛳️ Requirements

• Over 10 years of demonstrated experience in B2B field or partner marketing.

• Proven experience managing multiple direct reports.

• Background in working with a US-based organization and corporate marketing team.

• Strong understanding of channel dynamics and various partner types and personas.

• Experience in marketing to and through Australian MSP and reseller partners.

• Bachelor’s degree in Marketing, Business, English, or Communications.

• Willingness and ability to travel up to 20% of the time.

• Deep understanding of the marketing/sales funnel.

• Strong analytical capabilities with the ability to assess program and investment ROI.

• Excellent organizational and prioritization skills.

• Ability to influence and communicate proactively with sales leadership.

• Strong interpersonal, communication, and presentation abilities.

• Experience using Salesforce to monitor performance.

• Must be able to pass a criminal background check and employment verification.

• Must comply with information security policies, standards, processes, and controls.

🏝️ Benefits

• Variable incentive compensation.

• Equity grants for new hires.

• Comprehensive benefits package.

• Accommodations for applicants with disabilities as required.