Senior Digital Media Content Strategist

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee daily interactions with audio and digital platforms for the publication and support of episodic content.

• Create and manage the content calendar, encompassing themes, scheduling, dependencies, production milestones, and stakeholder evaluations.

• Spearhead the creation of content that captivates customers and addresses the needs of members, patients, caregivers, and the community.

• Collaborate with creative, digital, analytics, compliance, vendors, and business stakeholders to produce audience-focused, on-brand, and compliant content.

• Utilize performance insights, audience feedback, and platform trends to enhance content quality, engagement, and future initiatives.

• Plan, create, publish, and optimize regular content across audio and digital platforms.

• Convert audience insights, business priorities, and editorial themes into coherent content strategies and consistent publishing processes.

• Coordinate production requirements and oversee content development.

• Analyze performance insights and work alongside internal teams and external platforms.

⛳️ Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, Digital Media, Business, or a related field, or equivalent professional experience.

• 5+ years of experience in content strategy, editorial strategy, digital content, audio content, content marketing, publishing, or similar marketing communications positions.

• 3+ years of experience in developing, managing, publishing, or optimizing content for digital platforms, audio platforms, websites, newsletters, podcasts, or recurring content series.

• Proven experience in creating content calendars, editorial plans, production schedules, or stakeholder review processes.

• Proficient in using audience insights, performance data, platform metrics, or reporting tools to guide content decisions and enhance outcomes.

• Experience producing recurring content within an in-house agency, healthcare company, insurance company, media organization, publisher, or other regulated sectors.

• Experience managing relationships with audio, podcast, content management, publishing, workflow, or analytics platforms.

• Familiarity with Adobe Experience Manager, Workfront, Aprimo, Monday.com, Sprinklr, Adobe Experience Platform, or comparable platforms.

• Experience coordinating with vendors, production partners, platform associates, or agency resources.

• Experience presenting content strategies, editorial suggestions, performance insights, or optimization opportunities to leaders and cross-functional stakeholders.

• Home internet connection with a minimum of 25 Mbps download and 10 Mbps upload speed.

• Dedicated workspace free from ongoing interruptions to safeguard member PHI/HIPAA information.

🏝️ Benefits

• Bonus incentive plan based on company and/or individual performance.

• Medical, dental, and vision benefits.

• 401(k) retirement savings plan.

• Paid time off.

• Company and personal holidays.

• Paid parental and caregiver leave.

• Short-term and long-term disability.

• Life insurance.

• Personal wellness and smart healthcare decision support.

• Remote work arrangement.

• Occasional travel to Humana offices for training or meetings.