Senior Digital Experience Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement and continually enhance the web strategy for xsolla.com and all its subsites.

• Identify and seize opportunities to boost engagement, site performance, and user experience.

• Utilize analytics, UX feedback, and insights from user journeys to prioritize enhancements.

• Translate business priorities into actionable web projects.

• Oversee daily web operations and publishing processes.

• Manage launch execution, readiness for releases, and ongoing site updates.

• Handle the intake, prioritization, and fulfillment of web requests related to marketing, launches, and go-to-market initiatives.

• Serve as the operational leader for the CMS and publishing systems supporting xsolla.com.

• Create, update, and publish content directly in the CMS.

• Lead Web Operations and collaborate with Product, Design, Development, SEO, DataOps, and DevOps teams.

• Collaborate with Product on enhancing templates and contributor workflows.

• Ensure consistency in templates, metadata, SEO implementation, and UX standards.

• Assist with migrations and facilitate the scalable operational growth of the web ecosystem.

• Oversee go-to-market and lead-generation processes, including meeting-booking experiences, lead capture and routing, as well as Pardot and Salesforce integrations.

• Address workflow challenges or coordinate with Marketing Operations and Salesforce administrators.

• Conduct recurring syncs and align launch planning and implementation across Marketing, PMM, Sales, PR, Events, Design, and Engineering teams.

• Provide recommendations for UX improvements and user journey enhancements.

• Enhance information architecture, navigation, usability, and conversion pathways.

• Track traffic, engagement, conversion rates, booking performance, and publishing efficiency.

⛳️ Requirements

• 6–8+ years of experience in web, digital, or website operations roles.

• Minimum of 2–3 years leading cross-functional launches or managing a large multi-site website.

• Ideally experienced in a B2B or technology-focused company.

• Hands-on expertise in running a CMS and publishing workflows at scale.

• Familiarity with templates, metadata, and SEO implementation.

• Comfortable creating and publishing pages directly within a CMS.

• Technical web proficiency with the ability to troubleshoot issues related to content, CMS configuration, analytics, infrastructure, Product, or Development work.

• Experience with digital asset management (DAM) and content governance.

• Working knowledge of Salesforce, Pardot (Account Engagement), and Chili Piper.

• Strong UX sensibility and comfort using analytics to identify issues and validate improvements.

• Proven capability to lead cross-functional launches and align stakeholders without direct authority.

• Excellent written and verbal communication skills, with a focus on reliable execution.

• Nice to have: Experience with website migrations, experimentation, A/B testing, or in the video game industry.

• Background checks may include criminal history, employment verification, and education verification.

🏝️ Benefits

• 100% company-covered medical, dental, and vision insurance plans.

• Unlimited Flexible Time Off.

• Personalized career development roadmap for each employee.

• Opportunities for professional growth through training and educational programs.