Senior Account Manager, Creator Marketing

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the primary point of contact for the client, leading discussions and managing day-to-day interactions.

• Transform strategic concepts into actionable plans and ensure effective follow-through on live campaigns.

• Manage campaign initiatives from start to finish, aligning recommendations with client goals and KPIs.

• Formulate strategic arguments and perspectives, challenge creative proposals when necessary, and advocate for testable methods.

• Monitor trends among creators and platforms, converting them into innovative ideas and competitive advantages.

• Conduct client check-ins, provide updates, summarize follow-ups, manage QBRs, and facilitate internal meetings.

• Take ownership of ongoing performance reports related to client KPIs and articulate results in clear narratives.

• Direct and optimize project workflows, timelines, briefs, and management documentation.

• Identify chances to enhance client relationships, boost account retention, and refine workflows.

• Implement and utilize AI tools for research, reporting, campaign development, and workflow optimization.

• Manage cost creator trackers and budget oversight reports; collaborate with finance on creator compensation and campaign budget discussions.

• Proactively spot retention risks and foster trust and results that encourage renewals.

• Facilitate alignment among creator teams and assist Account Coordinators and Senior Account Coordinators.

• Collaborate with the paid amplification team on integrated cross-functional initiatives.

• Handle multiple clients and competing deadlines while effectively communicating potential risks.

• Present comprehensive reports and updates both internally and externally.

⛳️ Requirements

• 3 to 6+ years of experience in influencer marketing, creator operations, or a similar agency role.

• Practical knowledge of TikTok, Instagram, and YouTube from the perspective of creator partnerships or brand marketing.

• Familiarity with Sprout Social or a comparable platform is a bonus.

• Excellent written and verbal communication skills, capable of crafting persuasive briefs, POVs, and reports, and presenting confidently to clients.

• Proven experience managing multiple accounts or projects concurrently with minimal supervision, including mentoring or delegating tasks to team members.

• Ability to connect campaign performance to client business objectives; comfortable overseeing budget trackers and financial reconciliations.

• Understanding of full funnel performance metrics; able to discuss conversion, ROAS, and revenue effects, linking creator activities to tangible business results.

• Experience in converting a creator strategy into a performance-driven engine.

• Highly organized with a demonstrated history of managing various workstreams simultaneously.

• Analytical experience in data extraction and pattern recognition.

• Proficiency in Excel or Google Sheets is expected; experience with BI reporting tools such as DOMO is a plus.

• A Bachelor’s degree in Marketing, Communications, Public Relations, or a related field, or equivalent professional experience.

• A genuine passion for the creator space and a commitment to continuously monitor trends and platform changes.

🏝️ Benefits

• Competitive compensation packages

• Career advancement and professional development opportunities

• Comprehensive health, dental, and vision insurance

• Retirement savings plan with employer matching

• Opportunities to participate in volunteer and philanthropic activities

• Fun and educational team events, including catered lunches, team outings, and wellness initiatives

• Competitive incentive compensation plan tied to performance