Sales Development Representative – Digital Marketing, Agency Experience

This is a fully remote position, open to applicants in South Africa.

📋 Description

• Identify and target potential clients through cold calling, cold emailing, LinkedIn outreach, and various outbound sales strategies.

• Generate and qualify leads for digital marketing, advertising, or agency-related services.

• Schedule qualified sales meetings with key decision-makers.

• Conduct research to pinpoint target companies, industries, and relevant stakeholders.

• Create tailored outreach strategies to engage prospects and spark interest.

• Keep precise prospect records and manage sales activities using CRM platforms.

• Work collaboratively with sales and marketing teams to enhance lead generation strategies.

• Consistently meet KPIs associated with outreach activities, qualified leads, and scheduled meetings.

• Follow up with prospects and cultivate relationships throughout the sales pipeline.

⛳️ Requirements

• A minimum of 2+ years of experience in an outbound Sales Development Representative (SDR), Business Development Representative (BDR), or a comparable sales role.

• Required experience in at least one of the following: Digital Marketing Agencies; Advertising Agencies; Marketing, Creative, or other agency-based services.

• Demonstrated experience in B2B lead generation, cold calling, cold emailing, and appointment setting.

• Strong comprehension of agency services, client acquisition, and B2B sales processes.

• Experience utilizing CRM tools such as HubSpot, Salesforce, Pipedrive, or similar platforms.

• Familiarity with prospecting tools such as LinkedIn Sales Navigator, Apollo, or similar platforms.

• Excellent written and verbal communication skills in English.

• Confidence in engaging with business owners, marketing managers, founders, and senior decision-makers.

• Strong organizational abilities and capacity to manage multiple prospects simultaneously.

• Self-motivated, target-oriented, and comfortable working independently in a remote setting.

• Nice to have: experience in selling SEO, PPC, paid advertising, social media marketing, web development, branding, or other agency services.

• Nice to have: prior experience working with UK, US, or international clients.

• Nice to have: experience in developing outbound prospecting campaigns and managing multichannel outreach.

• Nice to have: a proven history of consistently surpassing meeting-booking or lead generation targets.

🏝️ Benefits

• Competitive base salary.

• Performance-based incentives.

• Fully remote work environment.

• Long-term job stability.

• Opportunities for career advancement.

• A professional and supportive sales culture.