Sales and Marketing Manager

This is a fully remote position, open to applicants in Florida.

📋 Description

• Develop and implement the sales strategy to support organic growth, pipeline enhancement, and revenue goals.

• Lead and nurture a growing commercial team, encompassing both sales and marketing professionals.

• Provide structure, coaching, accountability, and opportunities for team development.

• Enhance the tracking, review, follow-up, and advancement of opportunities.

• Ensure consistent utilization of CRM systems, pipeline transparency, accurate forecasting, and comprehensive sales reporting.

• Oversee marketing initiatives including webinars, conferences, sponsorships, campaigns, brand promotion, and lead generation.

• Align marketing activities with sales objectives, customer needs, and market opportunities.

• Assist in strategic sales opportunities and engage in customer discussions.

• Contribute to account strategies and directly sell when appropriate.

• Navigate extended timelines, budget cycles, procurement processes, and decisions involving multiple stakeholders.

• Identify growth opportunities within the current customer base for investment, debt, and cash management solutions.

• Monitor customer demands, competitor actions, and evolving market dynamics.

• Leverage market insights to influence sales strategies, marketing priorities, positioning, and product growth prospects.

⛳️ Requirements

• Proven experience in leading sales and marketing in a software or B2B technology context.

• Responsible for pipeline management, conversion rates, revenue growth, or overall commercial performance.

• Capability to convert business objectives into targeted sales strategies, team priorities, and marketing initiatives.

• Experience in selling to or marketing within public sector markets is advantageous.

• Background in selling to finance, treasury, accounting, investment, or operational leaders is beneficial.

• Experience in leading, mentoring, or developing sales and marketing team members.

• Ability to establish clear expectations, provide constructive feedback, and create team dynamics that support extended sales cycles.

• Familiarity with pipeline reviews, forecasting, reporting, handoffs, follow-ups, and performance discussions.

• Understanding of consultative sales environments characterized by longer timelines, multiple stakeholders, and budget considerations.

• Skill in assessing opportunity quality, navigating buyer dynamics, enhancing discovery, and advancing deals.

• Knowledge of marketing through brand awareness, qualified lead generation, campaigns, events, webinars, and sponsorships.

• Ability to connect marketing actions to sales outcomes.

• Understanding of customer needs, buying motivations, industry trends, and competitive landscapes.

• Ability to translate product value into clear and effective messaging.

• Proficient in presenting ideas clearly, negotiating effectively, managing conflicts professionally, and building trust.

• Resilient, practical, and driven to enhance a growing function.

🏝️ Benefits

• Opportunity to build and develop the commercial team while shaping sales and marketing strategies.

• Potential for advancement into broader leadership roles, such as Chief Revenue Officer or General Manager.

• Established business supported by Aquila and Constellation Software.

• Entrepreneurial culture, streamlined environment, and freedom to be creative and inquisitive.

• High performance and dedication are recognized and rewarded.

• Virtual interview process available.

• Equal employment opportunities and disability accommodations offered upon request.