Reporting Analyst, CPG

This is a fully remote position, open to applicants in Mexico, +3 more countries.

📋 Description

• Develop and sustain automated reports for eCommerce, B2B, and B2C across all marketing channels.

• Gather and evaluate data from Meta Business Manager, Google Ads, Google Analytics, and various other marketing platforms.

• Create and refresh weekly, monthly, and quarterly performance presentations.

• Perform in-depth analyses to identify optimization opportunities and address business inquiries.

• Convert intricate data into clear visual representations for clients and internal stakeholders.

• Utilize Google Sheets and additional tools for advanced data manipulation and analysis.

• Share insights and link data to business results.

• Leverage AI technologies and Power Digital's Nova ecosystem to improve reporting and generate insights.

• Achieve KPIs of 90%+ task completion and 90%+ task precision.

• Enhance reporting templates, dashboards, visualization methods, and analytical processes.

⛳️ Requirements

• Proficient in spoken and written English at an advanced level.

• Bachelor’s degree in Marketing, Business Administration, Analytics, or a related discipline.

• Over 2 years of experience in marketing analytics or digital marketing.

• Solid understanding of digital marketing metrics, campaign frameworks, and customer journeys.

• Familiarity with Meta, Google Ads, Google Analytics, and other prominent digital marketing platforms.

• Advanced skills in Excel/Google Sheets, including the use of pivot tables and VLOOKUP.

• Experience with Looker, Tableau, PowerBI, or Google Data Studio.

• Knowledge of statistical concepts such as regression modeling and test/control analysis.

• Experience in developing performance presentations and articulating data narratives.

• Capability to work autonomously as well as collaboratively within a team.

• Exceptional attention to detail and strong analytical skills.

• Self-driven with the ability to work under pressure and meet deadlines.

🏝️ Benefits

• Equal Opportunity Employer.

• A workplace focused on diversity and inclusion.