Regional Product Manager – Central Midwest

This is a fully remote position, open to applicants in Iowa, +3 more states.

📋 Description

• Implement regional product strategies that align with yearly sales and market share goals.

• Discover product growth potential across designated territories and customer segments.

• Assist with the introduction of new products and lifecycle initiatives.

• Gather Voice of Customer insights to relay to Product Management and Engineering.

• Spot emerging customer applications and industry trends.

• Enhance dealer product knowledge through classroom sessions, field coaching, and demonstration training.

• Participate in ride-alongs with dealer sales staff to boost selling efficiency and application understanding.

• Mentor dealer teams on value-based selling, competitive positioning, and ROI-focused selling.

• Help dealers create product-centered retail sales strategies.

• Plan and carry out product demonstrations for dealers, customers, and national accounts.

• Assist in customer field evaluations, machine comparisons, and application suggestions.

• Inform customers about machine performance, productivity, attachment usage, and operational best practices.

• Represent Takeuchi at trade shows, customer events, open houses, and demonstrations.

• Aid National Account Managers with fleet demonstrations and product assessments.

• Support regional rental organizations and strategic clients with product recommendations.

• Cultivate relationships with key contractors, rental organizations, and industry influencers.

• Provide product expertise during significant account presentations.

• Collaborate with Product Management to identify product enhancements and future development opportunities.

• Work with Marketing on product launches and promotional campaigns.

• Assist Training in formulating dealer education programs.

• Align product initiatives with dealer business strategies in conjunction with Regional Business Managers and Dealer Development Managers.

• Monitor competitor products, pricing strategies, promotions, and product launches.

• Deliver competitive intelligence and market insights.

• Analyze customer trends and regional application possibilities.

• Provide regular updates on product performance, market conditions, and competitive activities.

⛳️ Requirements

• Bachelor’s degree in Business, Marketing, Agriculture, or a related field preferred; equivalent industry experience will be considered.

• Over 5 years of experience in product management, equipment sales, dealer development, or construction equipment distribution.

• Strong understanding of construction equipment applications, attachments, and customer workflows.

• Experience in conducting professional equipment demonstrations and customer presentations.

• Working knowledge of diesel engines, hydraulics, electrical systems, and machine technology.

• Proven capability to influence dealer organizations without direct authority.

• Outstanding presentation, communication, and relationship-building skills.

• Strong analytical skills and strategic problem-solving capabilities.

• Proficient in Microsoft Office Suite, CRM platforms, and business reporting tools.

• Valid driver's license required.

• Willingness to travel extensively (approximately 70–80%).

🏝️ Benefits

• Competitive base salary along with performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• 401(k) retirement plan with company matching.

• Paid time off and holidays.

• Continuous professional development opportunities.

• A culture that values innovation, accountability, and customer excellence.