Regional Key Account Manager

This is a fully remote position, open to applicants in Florida.

📋 Description

• Oversee the strategic planning, marketing, and implementation of Diageo’s Spirits portfolio for designated regional and national grocery clients.

• Formulate and execute Annual Operating Plans for the assigned accounts.

• Cultivate and sustain relationships with buying, merchandising, marketing, operations, and executive teams within customer organizations.

• Spearhead the development and sales of quarterly programming, assortment evaluations, and innovation rollouts.

• Enhance value creation through optimization of pricing strategies, promotions, and visibility initiatives.

• Evaluate risks and opportunities while implementing corrective measures as necessary.

• Coordinate efforts among sales, shopper marketing, category development, eCommerce, insights, and business development teams.

• Collaborate with key account personnel from distributors and Diageo Chain Development Directors.

• Work in partnership with finance to manage and optimize Advertising & Promotion (A&P) and trade expenditures.

• Achieve targets for volume, net revenue, price mix, market share, distribution, and ROI metrics.

• Monitor and analyze performance metrics utilizing both internal and syndicated data sources, including IRI, Nielsen, and Circana.

• Lead monthly Business Performance Management reviews and quarterly business evaluations.

• Present findings and strategic suggestions to internal stakeholders and senior leadership.

• Implement customer-specific joint business plans, innovation launches, programming, budgets, and promotional investments.

• Establish relationships with key customers and distributor partners while providing cross-functional performance analytics.

⛳️ Requirements

• A Bachelor’s degree is required.

• An MBA or equivalent business experience is preferred.

• A minimum of 5 years of experience in customer/account management within CPG, Beverage Alcohol, or a 3-tier sales environment.

• Proven track record in developing customer strategies, achieving results, and managing complex accounts.

• Strong commercial acumen with skills in budgeting, negotiation, and ROI management.

• High proficiency in fact-based selling using data and insights, such as Nielsen, IRI, and customer loyalty information.

• Outstanding communication and influencing abilities.

• Capability to align various internal and external stakeholders.

• Experience leading cross-functional teams and managing distributor collaboration across Open, Control, and Franchise states.

• Willingness to travel moderately to heavily (30–40%) for market visits, customer meetings, and oversight of program execution.

🏝️ Benefits

• Flexibility to promote well-being and balance priorities.

• Competitive Rewards and Benefits package.

• Healthcare benefits.

• Retirement benefits.

• Short-term and long-term disability coverage.

• Basic life insurance.

• Wellness benefits.

• Industry-leading parental leave.

• Eligibility for annual incentive payments.

• Eligibility for stock awards.