Product Owner – Marketing Product

This is a fully remote position, open to applicants in Ukraine.

📋 Description

• Lead the development of AI-enhanced marketing automation features, incorporating no-code and AI-driven marketing execution experiences.

• Empower users to design, tailor, and assess marketing workflows utilizing AI agents, automation engines, and contemporary MarTech integrations.

• Gather and refine business requirements from customers, partners, the external community, and internal stakeholders.

• Categorize and prioritize requirements within the company's information resources.

• Formulate and advocate for product concepts.

• Organize and specify business requirements.

• Create go-to-market strategies.

• Develop mockups using AI tools.

• Work alongside UI designers on UX and UI design.

• Generate presentation materials and draft user stories.

• Delegate tasks to technical writers for documenting functionality in both internal and external resources.

• Conduct market research in MarTech, competitor analysis, and assessment of integration solutions.

• Facilitate SCRUM activities such as Kick-off, Refinement, Planning, Review, and Retrospective sessions.

• Collaborate with the Scrum Master and Development Team to fulfill product objectives and meet customer expectations.

• Advise internal employees, customers, and partners on system customization.

• Organize and lead training sessions on new release features.

⛳️ Requirements

• Minimum of 3 years of experience as a Product Manager or Product Owner.

• Demonstrated end-to-end product development experience.

• Strong expertise in the product discovery phase.

• Proficient in collaborating and integrating with technology partners to develop joint products.

• Experience working with engineering teams on application architecture and contributing to architectural decisions.

• Comprehensive understanding of the software development lifecycle.

• Advanced English communication skills (B2+ or higher), both verbal and written.

• Experience in an international business setting.

• Solid background in B2B product development, ideally within SaaS or platform-based solutions.

• Ability to navigate both strategic and detailed levels of requirements.

• In-depth knowledge of MarTech and marketing automation platforms.

• Familiarity with Google, Meta, and LinkedIn Ads.

• Experience with omnichannel marketing solutions such as WhatsApp and SMS.

• Understanding of APIs, third-party integrations, and webhook-based event-driven architectures.

• Proven ability to identify opportunities and shape AI-driven product features, including AI-powered personalization, predictive analytics, and intelligent automation.

• Capacity to independently create product prototypes, internal tools, or automation flows using AI-assisted development.

• Preferred: Experience in delivering AI-powered features from concept to production.

• Preferred: Practical experience in building, configuring, or launching marketing automation solutions.

• Preferred: Hands-on experience utilizing AI coding and no-code tools for prototype creation and workflow automation.

🏝️ Benefits

• Defined career pathways.

• Opportunities for mentorship.

• Continuous learning access.

• Flexible work arrangements.

• Initiatives that promote schedule management, productivity, and overall well-being.

• Recognition of accomplishments and contributions.

• Competitive compensation and benefits designed to support employees and their families.

• Rewards package acknowledging contributions and commitment.

• Benefits package may differ based on country of residence and employment type.