Product Owner – Marketing Product

This is a fully remote position, open to applicants in Poland.

📋 Description

• Spearhead the development of AI-driven marketing automation functionalities, encompassing no-code solutions and AI-enhanced marketing execution experiences.

• Empower users to design, tailor, and assess marketing workflows utilizing AI agents, automation engines, and contemporary MarTech integrations.

• Gather and elaborate on business requirements from customers, partners, external community members, and internal stakeholders.

• Systematize and prioritize requirements within the company’s informational resources.

• Define and advocate for product concepts, inclusive of business requirements, go-to-market strategies, AI-generated prototypes, UX/UI collaboration, presentation materials, user stories, and technical documentation tasks.

• Conduct research on the MarTech market, perform competitor analysis, and assess potential integration solutions.

• Lead SCRUM practices including Kick-off, Refinement, Planning, Review, and Retrospective sessions.

• Collaborate with the Scrum Master and Development Team to accomplish product objectives and fulfill customer expectations.

• Advise internal employees, customers, and partners on system customization to meet business requirements.

• Organize and facilitate training sessions on features of new releases.

⛳️ Requirements

• A minimum of 3 years of experience as a Product Manager or Product Owner.

• Demonstrable end-to-end product development experience.

• Strong proficiency in the product discovery phase.

• Expertise in collaborating and integrating with technology partners to deliver joint products.

• Experience working alongside engineering teams on application architecture and influencing architectural decisions.

• In-depth understanding of the software development lifecycle.

• Advanced English communication skills (B2+ or higher), both verbal and written.

• Experience in an international business setting.

• Solid background in B2B product development, ideally within SaaS or platform-based solutions.

• Capability to function at both strategic and detailed requirements levels.

• Extensive knowledge of MarTech and marketing automation platforms.

• Familiarity with Google, Meta, and LinkedIn Ads.

• Understanding of omnichannel marketing solutions, including WhatsApp and SMS.

• Knowledge of APIs, third-party integrations, and webhook-driven event architectures.

• Experience in identifying opportunities and shaping AI-driven product features, such as AI-powered personalization, predictive analytics, and intelligent automation.

• Ability to independently deliver product prototypes, internal tools, or automation workflows utilizing AI-assisted development.

• Preferred: proven track record in delivering AI-powered features from concept to production.

• Preferred: hands-on experience in building, configuring, or launching marketing automation solutions.

• Preferred: practical experience with AI coding and no-code tools.

🏝️ Benefits

• Defined career paths.

• Opportunities for mentorship.

• Access to ongoing learning.

• Flexible work arrangements.

• Initiatives that promote schedule management, productivity, and overall personal and professional well-being.

• Recognition of achievements and contributions.

• Competitive compensation and benefits aimed at supporting employees and their families.

• Rewards that acknowledge contributions and commitment.