Product Marketing Manager – SMB

Posted Aug 28

This is a fully remote position, open to applicants in Arizona, +30 more states.

πŸ“‹ Description

β€’ Take charge of product marketing for HotSchedules within the US SMB sector.

β€’ Create product positioning, competitive strategies, and sales-oriented content.

β€’ Produce short demonstration videos, materials for addressing objections, and competitive one-pagers tailored for a sales cycle averaging under 30 days.

β€’ Ensure that sales representatives utilize the developed materials during live sales opportunities.

β€’ Listen to sales calls and collect insights from sales representatives.

β€’ Deliver messaging, value propositions, competitive insights, and proof points for SMB inbound marketing initiatives.

β€’ Collaborate with the digital marketing team, which manages channels and campaigns.

β€’ Formulate clear competitive strategies against both established and emerging rivals.

β€’ Validate the success of competitive strategies by enhancing win rates.

β€’ Acquire in-depth knowledge of restaurant operators, their requirements, and the product itself.


⛳️ Requirements

β€’ 3 to 6 years of experience in product marketing, preferably within the SMB or high-velocity B2B SaaS environment.

β€’ Proven expertise in competitive marketing; experience in developing strategies that positively impacted win rates.

β€’ Exceptional writing skills with the ability to produce content swiftly.

β€’ Comfortable engaging closely with sales teams, including participating in calls and discussions with representatives.

β€’ Experience in the restaurant, hospitality, or multi-location retail sectors is highly advantageous.

β€’ A genuine curiosity about the operational aspects of restaurants is essential.

β€’ Capability to comprehend the buyer's journey and the product in detail.

β€’ Remote work eligibility is limited to: AZ, CA, CO, CT, DC, FL, GA, ID, IL, IN, LA, MA, MD, ME, MI, MN, MS, NC, NE, NJ, NM, NV, NY, OH, OK, OR, PA, SC, TN, TX, UT, VA, and WA.


🏝️ Benefits

β€’ Unlimited PTO.

β€’ Medical, Dental, and Vision Insurance.

β€’ 401k Match.

β€’ Parental Leave.

β€’ Laptop and necessary equipment provided.

β€’ Fully remote work arrangement.

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