Product Marketing Manager – Exposure Management

This is a fully remote position, open to applicants in United States.

📋 Description

• Define product value propositions that resonate with target markets and buyer personas.

• Create and implement a streamlined product launch process in collaboration with Product and Marketing teams.

• Produce high-quality business and technical product content for various formats including print, web, social media, and video.

• Work alongside content and demand generation teams to achieve or surpass pipeline, bookings, and conversion goals.

• Develop and execute cross-functional plans involving product management, business development, and sales.

• Create and present sales enablement materials, strategies, and competitive intelligence.

• Engage in analyst relations with organizations such as Gartner, Forrester, and others.

• Collaborate with Sales to document personas, use cases, and common objections encountered.

• Analyze win/loss data, close rates, and funnel metrics to steer product marketing strategies.

• Report directly to the Director of Product Marketing.

• Take charge of the attack surface management product and its go-to-market approach.

⛳️ Requirements

• Minimum of 3 years of product marketing experience within the cybersecurity sector.

• Strong preference for expertise in threat intelligence/detection, vulnerability management, and asset discovery.

• Excellent communication and writing capabilities.

• Ability to simplify complex technical concepts into clear messaging suitable for C-level executives and technical professionals.

• Strong project management and time management skills.

• Proven experience working with sales teams, product management, media, and industry analysts.

• Capacity to handle multiple high-priority tasks in a fast-paced, deadline-oriented environment.

• Highly driven, proactive, and detail-focused attitude.

• Ability to thrive in challenging environments.

• Outstanding presentation and communication skills.

• Team-oriented approach with a commitment to collective goals.

🏝️ Benefits

• Eligibility for bonuses.

• Equity options.

• 401k matching program.

• Comprehensive health insurance.

• Vision coverage.

• Dental coverage.

• Benefits commence on the first day of employment.

• Support for work-life balance and overall well-being.

• A workplace that values inclusivity and diversity.