Product Marketing Director

This is a fully remote position, open to applicants in United States.

📋 Description

• Design and implement product positioning, messaging, and value propositions for Tealium’s data platform.

• Customize narratives for both technical and business audiences.

• Manage cross-functional go-to-market launches and feature enhancements.

• Collaborate with product, engineering, and sales teams to boost adoption.

• Simplify complex technical features into compelling customer narratives and competitive advantages.

• Maintain expertise in the Customer Data Platform (CDP) and MarTech landscape.

• Leverage AI tools and automated workflows to create technical enablement materials, in-depth content, and integration documentation.

• Equip field teams with sales materials, battlecards, and resources for handling objections.

• Act as a representative of product marketing in customer advisory sessions, webinars, and industry events.

• Engage with diverse global audiences, including data engineers and CMOs.

• Evaluate market trends, customer insights, and competitive analysis.

• Enhance strategy and positioning through data-informed decision-making.

• Collaborate with demand generation and content teams on digital campaigns, website experiences, and events.

• Report directly to the VP of Product Marketing.

⛳️ Requirements

• Over 7 years of progressive experience in product marketing, technical marketing, or partner marketing within the B2B enterprise SaaS sector.

• Extensive knowledge in Customer Data Platforms (CDPs), MarTech, data integration, APIs, or cloud infrastructure.

• Proficiency in AI productivity tools and contemporary generative AI workflows.

• Proven experience in scaling content creation, research, and go-to-market strategies using AI workflows.

• A history of managing complex projects independently and taking ownership of results.

• Strong strategic thinking and data-driven problem-solving skills.

• Capacity to convert market insights into actionable go-to-market initiatives.

• Outstanding written and verbal communication abilities.

• Experience with enterprise software positioning and strategic go-to-market execution.

• Capability to navigate complex technical environments.

• A collaborative growth mindset and dedication to cross-functional teamwork.

🏝️ Benefits

• Annual bonus.

• Stock options.

• Comprehensive medical, dental, vision, life, and disability insurance.

• 401(k) plan with company matching contributions.

• Flexible paid time off.

• Extended paid parental leave.

• 11 paid holidays each year.

• Healium Be-Well break.

• 15 hours of paid work time annually for volunteer activities and programs.

• Sick leave accrual.

• Stipends for new hires to purchase home office equipment.

• Equity grants.

• Health and wellness programs.

• Opportunities for professional development, including access to over 6,000 on-demand courses.

• Leadership and management development programs.

• Remote-first work environment.

• Competitive benefits package in the market.