Product Marketer

This is a fully remote position, open to applicants in Mexico.

📋 Description

• Develop and present product messaging focused on data replication and Change Data Capture (CDC) solutions through webinars, videos, and educational materials.

• Conduct and host webinars and videos to inform customers about product capabilities and advantages.

• Evaluate market trends, customer behavior, and competitor offerings to guide marketing strategies.

• Work collaboratively with cross-functional teams to formulate go-to-market strategies for product launches, feature enhancements, and demand generation.

• Identify target customer segments, value propositions, and distribution channels.

• Produce marketing materials, including product demonstrations, data sheets, whitepapers, blog posts, and videos.

• Create presentations and training resources to equip the sales team with product knowledge and value propositions.

• Design and implement marketing campaigns that generate leads and enhance customer engagement.

• Utilize data and analytics to monitor campaign performance, ROI, and relevant metrics.

• Support account-based marketing initiatives and promote growth through customer advocacy.

⛳️ Requirements

• Bachelor’s degree in computer science, engineering, or a related field; an MBA with a specialization is preferred.

• 3–5 years of overall professional experience.

• At least 2–3 years of experience in SaaS companies.

• Strong technical acumen and excellent communication skills.

• General knowledge of SaaS applications, cloud platforms (Snowflake, Azure, AWS, Redshift), and databases (MySQL, SQL Server, PostgreSQL).

• Experience with Salesforce and D365+ is a plus.

• Previous experience in technology consulting or enterprise technology marketing is highly desirable.

• Outstanding written and verbal communication skills, with the ability to simplify technical concepts into clear and engaging messaging.

• Strong technical aptitude and knowledge of DataOps, data management practices, databases, and data clouds.

• Experience hosting webinars, producing videos, and delivering technical presentations.

• Proficient in marketing tools, analytics platforms, and CRM systems.

• Excellent project management skills and the ability to collaborate effectively across cross-functional teams.

• Able to work the U.S. shift, from 8:00 AM CST to 5:00 PM CST.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Opportunities for professional development and career advancement.

• Flexible work environment with remote work options.

• Supportive company culture that values innovation and teamwork.