
Product Manager II, Growth – Notifications
Posted Sep 15

Posted Sep 15
This is a fully remote position, open to applicants in United States.
• Take charge of the product roadmap for Coinbase's notifications platform, encompassing push, in-app, and email channels.
• Enhance user engagement, activation, and retention through tailored, machine learning-driven notification strategies that yield measurable outcomes.
• Collaborate with Engineering, Data Science, and Marketing teams to develop relevance models aimed at improving targeting accuracy and minimizing notification fatigue.
• Oversee A/B and multivariate testing initiatives to assess notification timing, content, and channel selection at scale.
• Design the long-term architecture of the platform to accommodate new channels, audience segmentation, and real-time personalization features.
• Formulate the strategy for engaging with millions of Coinbase customers.
• A minimum of 5 years of experience in product management.
• At least 2 years dedicated to growth, engagement, or lifecycle products at scale (1M+ users).
• Demonstrated success in delivering machine learning-driven personalization or relevance features.
• Capability to collaborate effectively with data science teams on model development and assessment.
• Extensive knowledge of experimentation methodologies, including the design of A/B tests, setting success metrics, and analyzing results.
• Experience managing a multi-channel messaging or notifications platform, focusing on deliverability, opt-in optimization, and frequency management.
• Proficiency in SQL and data analysis tools.
• Ability to independently derive insights to inform product decisions.
• Responsible utilization of generative AI with appropriate human oversight.
• Eligibility for equity.
• Eligibility for bonuses.
• Medical insurance coverage.
• Dental insurance coverage.
• Vision insurance coverage.
• 401(k) retirement plan.
• Quarterly in-person working sessions (“surges”).
• Support for reasonable accommodations.
• Complimentary compatible screen reader for applicants requiring screen-reading technology.
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