Product Manager, Dermatology

This is a fully remote position, open to applicants in United States.

📋 Description

• Formulate, implement, and execute strategic initiatives aimed at enhancing sales, market presence, and revenue growth for the brands.

• Assess brand potential through market analysis, industry trends, competitive intelligence, consumer insights, and knowledge of therapeutic areas.

• Create data-driven marketing approaches focused on return on investment and refine strategies based on analytical findings.

• Lead initiatives during product updates, regulatory changes, or market upheavals.

• Oversee brand strategy operations and implement all 6Ps: Product, Price, Promotion, Placement, POP, and Protocol.

• Propel product strategy execution in collaboration with internal and external cross-functional teams.

• Act as the Voice of the Customer by gathering insights from veterinarians, consumers, and retail partners.

• Craft customer- and channel-focused marketing strategies utilizing customer marketing channels and co-promotion partners.

• Collect input from sales, corporate accounts, and retail teams to determine product-line, SKU, collateral, and educational material requirements.

• Coordinate market research to uncover penetration and growth opportunities, including competitor assessments.

• Assist in managing the marketing budget to meet financial objectives.

• Engage in national and regional veterinary conferences and organize activities to optimize the value of events.

⛳️ Requirements

• Comprehensive understanding of marketing business processes and fundamental principles.

• A minimum of 5 years of prior experience in Product Marketing, Field Sales, or a related field.

• At least 3 years in a Marketing/Product-specific position.

• A bachelor’s degree or higher qualification.

• Experience in the animal health industry is preferred.

• Proficiency in digital marketing.

• Proven experience in a similar role.

• Ability to analyze and synthesize extensive datasets, including sales performance, market research, and financial predictions.

• Capability to develop and execute long-term product strategies that align with business goals, market trends, and customer needs.

• Ability to excel in the role.

• Competence in navigating regulatory, technical, and legal processes effectively.

• Strong change management and leadership skills.

• Proficiency in conflict resolution.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health and wellness benefits.

• Opportunities for professional development and career advancement.

• Flexible work arrangements to support work-life balance.

• Engaging company culture with team-building activities.