Principal Product Marketing Manager – AI Gateway

This is a fully remote position, open to applicants in United States.

📋 Description

• Transform approved positioning for Axway’s AI Gateway and Amplify platform into product narratives, messaging tailored to different personas, distinct value propositions, and customer use cases.

• Articulate AI governance in conjunction with API Management, multi-pattern integration, and enterprise service discovery.

• Tailor narratives for both technical and business audiences within sectors such as financial services, manufacturing, healthcare, and government.

• Manage product marketing workflows for launches and releases, encompassing messaging, market-facing assets, FAQs, customer use cases, commercial readiness, and communications with the field.

• Collaborate with teams from Product Management, Sales, Field Marketing, and partners to produce assets on agreed timelines while ensuring global positioning is maintained.

• Conduct research, outline, write, refine, and deliver white papers, solution briefs, product presentations, value decks, articles, and source content for campaigns.

• Develop evidence-based customer stories and technical proof points through interviews with product experts, field teams, and customers.

• Translate strategic briefs into actionable plans, gather input, overcome challenges, coordinate reviews, and produce finished outputs with minimal oversight.

• Utilize feedback from the field, analyst research, competitor insights, and customer feedback to suggest enhancements.

• Create and implement an editorial and thought-leadership program focused on enterprise AI governance, agentic AI, MCP services, secure model access, and the intersection of AI, APIs, and integration.

• Write opinion pieces, executive narratives, keynote content, white papers, and abstracts for speaking engagements.

• Represent Axway at industry conferences, panels, webinars, executive roundtables, and customer events.

• Craft presentation narratives and deliver talks tailored to technical and executive audiences.

• Lead contributions from Product Marketing during analyst briefings, inquiries, and evaluations with firms like Gartner, Forrester, IDC, and specialized research organizations.

• Draft briefing narratives, compile evidence packs, prepare responses, engage in analyst discussions, and convert research feedback into positioning enhancements.

⛳️ Requirements

• Over 8 years of experience in enterprise B2B product marketing or enterprise technology marketing, with significant direct responsibility for Product Marketing deliverables.

• Proven experience in positioning complex enterprise software within competitive or emerging categories, accompanied by clear examples of outcomes and tangible outputs.

• Exceptional proficiency in professional English writing and editing; able to showcase personally authored product marketing materials for executive, business, and technical audiences.

• Sufficient technical knowledge to collaborate effectively with enterprise architects, product managers, and engineers on APIs, AI governance, or integration platforms.

• Practical experience in executing product launches and GTM content for enterprise software, including sales or customer-facing materials.

• Demonstrated ability to work autonomously, prioritize tasks, and deliver reliably across multiple concurrent workflows.

• Hands-on experience in Analyst Relations; direct involvement in industry analyst briefings, inquiries, or formal evaluations, along with personally prepared materials for analysts.

• Proven experience in presenting or speaking externally at industry conferences, webinars, panels, or executive events; ability to represent the company independently.

• Prior experience in Product Marketing within the enterprise software sector, preferably in API Management, Integration, AI infrastructure, or closely related technology markets.

• Familiarity with AI security, API security, identity management, data governance, iPaaS, hybrid connectivity, or enterprise middleware.

• Experience engaging with buyers in regulated industries and understanding relevant frameworks such as NIST AI RMF, HIPAA, and FedRAMP.

• Background in new categories, growth-stage initiatives, global launches, and collaboration across regions.

🏝️ Benefits

• Health coverage

• Retirement plans

• Paid time off

• Flexible work

• Career development

• Competitive pay

• Global culture perks