Performance Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Establish, manage, and enhance performance marketing campaigns across platforms such as Google Ads, LinkedIn, YouTube, X, and Reddit.

• Independently create landing pages, forms, and digital campaign assets.

• Provide campaign performance reports with precise tracking, attribution, and reliable metrics.

• Convert company messaging into paid campaigns customized for key customer segments.

• Utilize HubSpot or a similar platform to develop landing pages, campaign templates, and performance dashboards.

• Experiment with creative content, keywords, bidding tactics, and variations of landing pages.

• Oversee the performance marketing budget while aligning with CAC, ROAS, and lead-conversion objectives.

• Deliver regular performance updates to both marketing and executive leadership.

⛳️ Requirements

• Over 5 years of hands-on experience managing performance marketing campaigns, including setup, bidding, and optimization.

• Demonstrated ability to work autonomously and manage a channel from start to finish without extensive support.

• Practical experience in creating landing pages and campaign materials using HubSpot or a similar marketing platform.

• Detail-oriented approach to reporting, tracking, attribution, and clearly presenting results.

• Experience in collaborating with content or creative teams to transform messaging into effective campaigns.

• Proven success in driving lead conversion across various customer segments or industries.

• Strong analytical capabilities complemented by creative judgment.

• Exceptional written and verbal communication skills.

• Experience in marketing to buyers within healthcare, fintech, or eCommerce sectors.

• Familiarity with agentic AI, identity verification, fraud, trust & safety, or compliance-focused markets.

• Background in an early- or growth-stage B2B SaaS organization.

• Must reside in the US.

• US work authorization is required.

🏝️ Benefits

• Equity compensation.

• Remote-first working environment.

• Flexible paid time off (PTO) and over 11 annual company holidays.

• 401k plan.

• Comprehensive medical, dental, and vision coverage.

• Wellness benefits including EAP, LifeHealth Online, One Medical, and Perkpot.

• Paid parental leave.