Performance Marketer

This is a fully remote position, open to applicants in Pakistan.

📋 Description

• Oversee all website projects, including updates to UX/UI, performance of landing pages, and optimization of conversion rates.

• Manage advertising campaigns on Google Ads and Meta (Facebook/Instagram).

• Ensure the effective implementation of marketing strategies while maintaining quality control.

• Monitor the performance of campaigns and handle media buying across Google and Meta, including substantial advertising budgets.

• Utilize APIs to integrate lead forms, automation tools, analytics platforms, and customer relationship management (CRM) systems.

• Provide weekly reports on CTR, CPL, conversions, and ROAS, while identifying opportunities for optimization.

• Create basic creatives using AI tools and Canva.

• Continuously test and enhance campaigns, landing pages, target audiences, and creatives.

• Achieve results during the initial 2-month project, with the possibility of long-term engagement.

⛳️ Requirements

• Strong hands-on experience in performance marketing and media buying.

• Proven track record of managing significant advertising budgets on Google and Meta.

• Experience in independently setting up and managing landing pages and paid campaigns.

• Familiarity with GoHighLevel or similar platforms for campaign testing.

• Proficient in creating basic ad creatives using AI tools and Canva.

• Availability to work 20 hours a week for the initial 2-month project.

• Part-time availability is required.

• Advanced graphic design skills are not necessary.

🏝️ Benefits

• Competitive salaries at the top of the market.

• The flexibility to work independently from the comfort of your home.

• An outstanding work culture.