Influencer Performance Marketing Manager – m/f/d

This is a fully remote position, open to applicants in Germany.

📋 Description

• Assume full responsibility for influencer performance campaigns, overseeing everything from creator selection to budget management, optimization, and scaling.

• Manage campaigns according to ROAS, revenue, CPA, and growth objectives.

• Identify and select creators, handle bookings, and negotiate pricing.

• Craft briefs that are focused on performance.

• Assess key performance indicators including ROAS, revenue, CPA, and new customer acquisition, and implement optimization strategies.

• Experiment with new creators, formats, and platforms.

• Establish a long-term pool of creators and enhance the influencer database.

⛳️ Requirements

• Extensive experience in influencer performance marketing, whether at an agency or in-house at a brand.

• Proven track record of successfully executing influencer marketing campaigns.

• Strong analytical skills related to ROAS, revenue, and CPA management.

• Experience managing budgets to maximize performance and scale campaigns effectively.

• Organized work approach with the capability to oversee multiple campaigns within a multi-brand setting.

• Excellent negotiation skills when collaborating with influencers.

• Ideally, familiarity with influencer marketing tools such as Linkster or Storyclash.

• Proficient in both German and English languages.

🏝️ Benefits

• Remote-first environment offering a high level of autonomy.

• Flexible working conditions and a culture of trust—work in the manner that enhances your productivity.

• Diversity and variety through an agency structure, collaborating with multiple brands.

• Opportunities for continuous professional development.

• The chance to actively contribute to the growth of VISCA and share your own ideas.

• A direct and visible impact of your work on campaign performance and outcomes.