Partner Marketing Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Implement and manage collaborative marketing, co-marketing, thought leadership, sponsored events, and outreach initiatives with key Channel and Alliance partners.

• Monitor timelines, deliverables, activities, budgets, performance metrics, engagement levels, and outcomes for partner campaigns.

• Assist in promoting partner events, including CISO and executive gatherings, speakers, partners, and event-related marketing efforts.

• Maintain campaign calendars and workflows for partner communications.

• Oversee partner and alliance information within the Highspot partner portal.

• Aid in the partner deal registration process.

• Qualify inbound leads generated by partners and direct them to the sales team.

• Provide support for analytics and reporting on partner initiatives.

• Create, launch, schedule, conduct quality assurance, approve, and report on outbound email campaigns using list segmentation, targeting configurations, and marketing automation tools.

• Manage Marketing Development Funds with channel partners, including planning activities, budgets, and program execution.

• Develop and maintain partner-enablement materials and translate Bishop Fox services into accessible messaging and resources for partners.

• Collaborate with internal stakeholders in Channel and Alliances.

• Ensure that campaigns and partner programs are structured, precise, well-supported, and adhere to schedules.

⛳️ Requirements

• Over 4 years of experience in marketing, partner marketing, marketing operations, or campaign coordination.

• Excellent organizational and project management abilities.

• Preferred experience with email marketing or marketing automation platforms.

• Exceptional attention to detail and commitment to follow-through.

• Strong written communication skills.

• Capacity to manage multiple projects and meet deadlines concurrently.

• Experience with Marketo, Outreach, Salesforce, or similar tools is a plus.

• Experience in supporting alliance or channel marketing programs is advantageous.

• Familiarity with B2B marketing or the cybersecurity sector is beneficial.

• Knowledge of Highspot or other partner relationship management (PRM) / partner portal tools is a plus.

• All new hires are required to pass a background check as a prerequisite for employment.

🏝️ Benefits

• Support for remote work.

• Comprehensive benefits program tailored to employee requirements at a competitive cost.

• Commitment to an inclusive culture and diversity.