Paid Media Specialist

This is a fully remote position, open to applicants in Sweden.

📋 Description

• Develop media strategies and determine budget allocations and their justifications

• Establish, evaluate, and enhance paid media campaigns to meet business objectives

• Engage with advertising platforms such as Google, LinkedIn, Meta, and TikTok

• Collaborate with project managers and creative teams on comprehensive inbound campaigns

• Offer insights from the paid media perspective throughout the campaign lifecycle

• Utilize AI for strategic planning, optimization, and enhancing efficiency

• Guide clients on channel selection, budget management, and key performance indicators

⛳️ Requirements

• 3–5 years of experience with digital advertising platforms including social media, search, and programmatic channels

• Proficient in setting up, analyzing, and refining campaigns on Google, LinkedIn, Meta, and TikTok

• Capable of developing media strategies, establishing KPIs, and advising clients on channel selection and budget allocation

• Actively employs AI tools for analysis, optimization, and efficiency; eager to explore new applications

• Familiarity with Google Analytics and Google Tag Manager

• Background in B2B marketing; experience in B2B tech is advantageous

• Proficient in English communication with colleagues and clients

• Must possess a company to operate as a freelancer and invoice Brightvision

🏝️ Benefits

• Part-time position with the possibility of evolving into a full-time role

• Remote-first policy enabling work from home regardless of location

• Emphasis on skill development and internal coaching opportunities

• International work environment with colleagues from various countries

• Stipend for home office expenses

• Strong team culture with supportive colleagues

• Opportunity to work with prominent and challenging clients in the tech industry

• Decentralized structure with small, flexible, and entrepreneurial teams

• Commitment to transparency and excellent communication