Paid Media Manager

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as a subject matter expert in Paid Media.

• Spearhead the development of strategies, innovations, tactical execution, and performance management for a portfolio of 3–5 client accounts.

• Independently oversee account strategies for designated clients.

• Assist Senior Paid Media Managers and Associate Directors in strategizing and executing tactics for larger client accounts.

• Design, implement, and evaluate paid media campaigns that align with client KPIs, marketing objectives, and business goals.

• Plan and carry out campaigns on platforms such as Google, Meta, LinkedIn, and TikTok.

• Serve as the primary Paid Media contact for owned clients.

• Lead biweekly and additional client meetings while fostering strong client relationships.

• Identify opportunities for new campaigns, optimizations, testing, and innovations across channels.

• Generate, analyze, and present actionable performance reports on Paid Media to clients.

• Communicate project timelines effectively, manage expectations, and provide proactive updates to clients.

• Collaborate with the Creative Director and Design team on ad creation, testing strategies, creative direction, and briefs.

• Stay updated on clients’ industries, audiences, goals, changes in the industry, trends, and best practices.

• Engage in brainstorming sessions focused on Paid Media.

• Work together with SEO, Measurement, and Creative teams to ensure successful client delivery.

• Embrace feedback and coaching from the Associate Director of Media.

⛳️ Requirements

• A minimum of 3+ years of experience in a paid media agency; the ideal candidate possesses 3–5 years of experience.

• Previous experience in a performance agency is essential.

• Expertise in managing both Paid Search and Social campaigns.

• Familiarity with Google and Meta is required; experience with LinkedIn and TikTok is a plus.

• Comfortable in building relationships, establishing expertise and credibility, and acting as the representative for Paid Media engagements with assigned clients.

• Ability to develop and implement Paid Media strategies across diverse industries.

• Capability to link media performance to measurable outcomes on clients’ business and revenue.

• Prior experience in taking full ownership of client accounts from strategy formation through tactical execution, reporting, and client communication.

• Proficient in Excel and/or Google Sheets.

• Skilled in analyzing complex data using GA4 and other analytical tools.

• Strong project and time management abilities.

• Demonstrates adaptability, curiosity, a willingness to learn, and openness to feedback.

🏝️ Benefits

• Unlimited PTO.

• Comprehensive health, dental, and vision insurance plans.

• Virtual team events and a fun, casual, inclusive company culture.

• Company-sponsored ClassPass membership.

• 12 weeks of Paid Parental Leave.

• Summer Fridays.

• 401(k) plan with employer matching.

• Competitive salary.

• Flexible remote work arrangements.