Paid Media Manager

This is a fully remote position, open to applicants in Latin America.

📋 Description

• Strategize, initiate, oversee, and enhance paid advertising campaigns, mainly utilizing Meta Ads Manager.

• Evaluate campaign performance and work on improving leads, conversions, cost per lead (CPL), cost per acquisition (CPA), and return on ad spend (ROAS).

• Produce and supervise organic social media content across Facebook, Instagram, and LinkedIn.

• Create content schedules, campaign ideas, and marketing copy.

• Draft and refine blogs, newsletters, promotional emails, and various other digital materials.

• Partner with subject-matter experts to convert technical or sensitive subjects into clear, engaging, and precise content.

• Monitor campaign and content performance while offering actionable insights.

• Independently prioritize tasks and manage deliverables within the assigned monthly hours.

⛳️ Requirements

• Practical experience in managing campaigns through Meta Ads / Meta Business Manager.

• Proficiency in organic social media, copywriting, and content creation.

• Experience in developing content calendars, blogs, newsletters, or email marketing campaigns.

• Strong analytical abilities with a focus on optimizing campaigns based on performance metrics.

• Excellent communication, organizational skills, autonomy, and attention to detail.

• Intermediate level of English or higher.

• A personal computer is necessary.

• Background in healthcare, mental health, wellness, education, or other sensitive fields is an advantage.

🏝️ Benefits

• Flexible working hours.

• Part-time contractor position available.

• Approximately 60–70 hours of work per month.

• Regular meetings scheduled during Argentina's business hours.