Paid Advertising Strategist – Ecommerce

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Take charge of the execution, performance, and growth of campaigns within a designated portfolio of clients.

• Align campaign initiatives with clients’ overall business objectives.

• Collaborate with account leadership to conceptualize and refine channel strategies within the wider media environment.

• Handle reporting, optimization, client communications, keyword research, ad copy creation, bid adjustments, and regular campaign management.

• Implement performance marketing through paid social and native media platforms.

• Design and manage end-to-end campaigns across Meta Ads, TikTok Ads, Pinterest Ads, LinkedIn Ads, Google Ads, YouTube Ads, and Bing Ads.

• Drive optimizations to enhance performance in line with established goals.

• Oversee client budgets and provide advice on budget modifications with precise pacing.

• Conduct quality assurance to mitigate errors that could adversely affect client revenue.

• Offer proactive strategy suggestions and identify opportunities and potential risks.

• Maintain client testing roadmaps and manage the next steps for experimentation.

• Raise performance risks at an early stage.

• Communicate internally about performance, strategy, recommendations, deliverables, and action items.

• Deliver weekly client updates that include performance insights and future recommendations.

• Apply knowledge of marketing funnels and paid social/media strategies.

• Utilize the Power Circuit and Power Digital’s Nova ecosystem.

• Use data to convey results and outline clear next steps for clients and stakeholders.

• Implement AI technologies to improve and optimize business processes.

⛳️ Requirements

• 2-3 years of experience in digital marketing; 1-2 years in an agency environment.

• At least 2-3 years of hands-on experience with a minimum of two paid advertising channels.

• Familiarity with Google/Bing, Meta, TikTok, LinkedIn, Pinterest, Snapchat, and other relevant paid advertising networks.

• Experience in campaign development and optimization, including bid adjustments, keyword research, ad copy creation, campaign strategy, and optimizations.

• Proficient in Google/Microsoft Office Suite(s).

• Proficient in Google Analytics.

• Strong grasp of full-funnel marketing.

• Excellent written and verbal communication abilities.

• Strong organizational and project management capabilities.

• Self-driven individual with a strong ambition to succeed.

• Exceptional interpersonal skills.

• Confidence in client-facing presentations and communications.

• Strong work ethic and ability to learn swiftly and independently.

• Interest in fostering a long-term relationship with a growing company.

🏝️ Benefits

• No specific benefits, perks, or compensation extras are mentioned in the posting.

• Commitment to being an Equal Opportunity Employer and fostering an inclusive workplace culture.