Paid Ads Specialist – Google, Meta

This is a fully remote position, open to applicants in Arizona, +5 more states.

📋 Description

• Strategize, initiate, and enhance campaigns across Google and Meta to attract qualified traffic and boost conversions for NoGigiddy.

• Develop and oversee paid advertising campaigns on Google Ads and Meta (Facebook/Instagram).

• Craft persuasive ad copy and work in collaboration with design teams on creative materials.

• Establish accurate tracking systems, including pixels, UTMs, and conversion events, and ensure their precision.

• Analyze daily campaign performance and optimize for CPC, CTR, ROAS, and CPA metrics.

• Conduct audience research and create targeted demographic segments.

• Execute A/B testing on creatives, messaging, and audience segments.

• Provide weekly reports detailing expenditure, performance metrics, and strategic recommendations.

⛳️ Requirements

• A degree is not required.

• Practical experience in managing Google Ads or Meta Ads campaigns, whether personal or professional.

• Google Ads or Meta Blueprint certification is advantageous.

• Strong analytical abilities — decisions are made based on data rather than intuition.

• Understanding of tracking methods and attribution models.

• Budget-aware with an emphasis on maximizing ROAS.

🏝️ Benefits

• Competitive hourly rate of $20–$30/hr.

• Fully remote work environment.

• Direct management of budget with performance-related incentives.

• Opportunities for career advancement into a performance marketing leadership role.

• Access to the comprehensive NoGigiddy earning opportunity network.