Paid Ads Specialist

atPear Tree.RemotePH flagPhilippinesFull-timePerformance MarketingMid-levelSeniorPHP 80k/month

Posted 1 day ago

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Conduct thorough audits on Google Ads, Microsoft/Bing Ads, and Meta Ads Manager accounts.

• Develop, implement, and execute customized multi-channel paid strategies that align with client growth objectives.

• Perform keyword research, audience segmentation, and competitor analysis to optimize ROAS.

• Set up product feeds in Google Merchant Center, establish conversion tracking, and implement tags using Google Tag Manager.

• Collaborate with web developers and utilize WordPress, Shopify, Magento, and Aero for landing page and tracking implementations.

• Establish and nurture long-term client relationships.

• Prepare data-driven paid advertising proposals and pitch presentations.

• Produce monthly performance reports for client stakeholders.

• Address performance issues and escalations to promote client retention.

• Mentor junior specialists and manage workload distribution, quality control, and standard operating procedures (SOPs).

• Present departmental overviews and campaign performance data to the Marketing Manager.

• Identify knowledge gaps and facilitate targeted training sessions.

• Uphold company core values in team and client interactions.


⛳️ Requirements

• At least 3+ years of practical experience managing paid ad campaigns in a dynamic agency environment.

• Outstanding verbal and written English communication abilities; adept at presenting to senior client executives and engaging in strategic discussions.

• Advanced proficiency in Google Search Console, Google Analytics 4 (GA4), Google Tag Manager (GTM), Google Merchant Center, Meta Business Suite, and Bing Ads.

• Hands-on experience with Shopify, WordPress, Magento, and Aero.

• Strong understanding of best practices for international paid search strategies and multi-region campaign execution.

• Demonstrated ability to analyze complex data, convert metrics into strategic recommendations, and effectively communicate campaign value to stakeholders.

• High level of accountability for departmental output, client satisfaction, and performance goals.


🏝️ Benefits

• Public holidays in the UK.

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