Outbound GTM Lead

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Develop, enhance, and oversee HireHawk’s outbound infrastructure utilizing Apollo, CRM systems, sales engagement tools, data enrichment platforms, and reporting systems.

• Take charge of lead list creation, prospect segmentation, contact enrichment, phone number validation, sequence setup, and execution of outbound campaigns.

• Create prospect lists categorized by ICP, industry, buyer persona, geography, company size, hiring activity, hiring signals, and staffing needs.

• Ensure that SDRs have a sufficient volume of high-quality, phone-ready prospects for their daily calling activities.

• Design systems for sourcing, enriching, validating, prioritizing, and routing leads to SDRs.

• Enhance list quality through monitoring connect rates, conversation quality, meeting conversion, and SDR feedback.

• Identify and experiment with prospecting signals, data sources, and enrichment strategies.

• Collaborate with SDRs to enhance outbound execution, call prioritization, productivity, follow-up discipline, and conversion of qualified meetings.

• Analyze SDR call recordings and live call performance.

• Offer feedback and coaching on call openings, value propositions, qualification, objection handling, follow-up, and meeting conversions.

• Create cold-call scripts, talk tracks, objection-handling frameworks, follow-up cadences, SDR playbooks, SOPs, workflows, and training materials.

• Track objections and market feedback to refine targeting, messaging, scripts, and campaign strategies.

• Construct and refine workflows across cold calling, email, LinkedIn, and CRM-based follow-up.

• Develop and test messaging tailored to specific personas and industries, along with structured outbound experiments.

• Analyze SDR activities and campaign performance based on dials, connect rates, conversations, meetings, show rates, opportunities, and conversion rates.

• Identify issues in list quality, targeting, messaging, call execution, follow-up, or qualification.

• Create dashboards and uphold CRM hygiene, lead stages, follow-up tasks, campaign attribution, and reporting standards.

• Minimize manual work through automation while ensuring data quality and SDR effectiveness.

• Establish a repeatable, scalable phone-first outbound system and assist in testing and expanding email and LinkedIn campaigns.

⛳️ Requirements

• Prior experience in a staffing agency, recruitment firm, RPO, talent acquisition company, HR services business, or workforce solutions company.

• Strong hands-on experience in building and managing outbound prospecting workflows using Apollo or similar sales intelligence and engagement platforms.

• Proven experience in creating, enriching, validating, segmenting, and prioritizing outbound prospect lists.

• Solid understanding of outbound cold calling, SDR workflows, call prioritization, prospecting sequences, follow-up cadences, and qualified meeting generation.

• Experience working directly with SDRs or BDRs and enhancing their performance through call reviews, coaching, scripts, objection handling, and process development.

• Ability to analyze outbound funnel performance and determine if issues arise from targeting, list quality, messaging, call execution, follow-up, or qualification.

• Experience in building or refining outbound sales systems and processes from the ground up.

• Experience in creating multichannel outbound campaigns across phone, email, LinkedIn, and CRM-based follow-up.

• Strong understanding of staffing and recruitment buyer personas, pain points, objections, and sales motions.

• Experience in crafting outbound messaging, cold-call scripts, email content, LinkedIn messaging, and objection-handling frameworks.

• Familiarity with using AI and automation tools to enhance list quality, prospect research, hiring-signal identification, segmentation, personalization, campaign development, and workflow efficiency.

• Strong analytical and operational mindset capable of translating outbound performance data into actionable improvements.

• Highly organized, process-oriented, and able to operate independently in a fast-paced startup environment.

• Comfortable participating in live sales calls, reviewing SDR recordings, analyzing call notes, and providing direct performance feedback.

• Willingness to be hands-on with execution rather than solely focusing on strategy or management.

• Preferred: Experience with HubSpot, Salesforce, Outreach, Salesloft, LinkedIn Sales Navigator, ZoomInfo, Clay, Instantly, Smartlead, Zapier, Make, or comparable GTM tools.

• Preferred: Experience in managing or supporting high-volume cold-calling environments.

• Preferred: Familiarity with power dialers, parallel dialing, call analytics, and SDR productivity tools.

• Preferred: Experience in developing outbound motions targeting U.S.-based SMBs and mid-market companies.

• Preferred: Experience in building outbound systems within a startup or high-growth environment with limited resources.

• Preferred: Experience enhancing outbound performance without significantly increasing SDR headcount.

• Preferred: Familiarity with AI-assisted lead research, enrichment, segmentation, call analysis, and messaging workflows.

🏝️ Benefits

• Competitive salary and performance-based incentives.

• Comprehensive health, dental, and vision insurance.

• Flexible working hours and remote work options.

• Opportunities for professional development and career advancement.

• Supportive and inclusive company culture.