National Accounts Manager, Convenience Sales Team

Posted Sep 10

This is a fully remote position, open to applicants in United States.

📋 Description

• Achieve KPIs centered on sales revenue and market share objectives for the Convenience and Drug Channel.

• Implement sales, marketing, category management, and trade spending strategies.

• Lead a broker team and oversee large multi-state convenience and drug chain operations.

• Attain growth targets for specified J.M. Smucker product lines.

• Meet designated volume and margin business plan goals.

• Facilitate the cross-functional development of sales plans, strategies, objectives, policies, and procedures.

• Identify market, industry, and competitive opportunities for sustainable growth.

• Oversee trade and departmental spending budgets.

• Manage P&L statements and margin objectives for assigned accounts.

• Direct broker business development, customer engagement, and field sales execution.

• Sustain existing business and cultivate new opportunities across current and prospective customers.

• Handle multiple categories with various category managers, strategies, and objectives.

• Design and implement annual customer business plans.

• Develop, negotiate, and manage contracts and renewals.

• Plan and carry out quarterly business reviews.

• Supervise promotional initiatives and execute sales strategies.

• Establish strong relationships between accounts and the J.M. Smucker organization.

• Cultivate customer and broker relationships through direct engagement.

• Collaborate cross-functionally with Smucker and customer teams.

• Engage with customer purchasing, marketing, R&D, operations, senior executives, and field operations as needed.

• Meet growth and profitability objectives, including P&L input and analysis.

• Utilize syndicated and other data sources to manage and inform trade initiatives.

• Provide timely and accurate visibility into trade budgets.

• Assess business opportunities to expand existing and acquire new Convenience business.

• Collaborate internally to secure marketing and finance support.

• Conduct ad-hoc financial and data analyses, including pre/post-event evaluations.

• Own the annual JBP, quarterly business reviews, and various meetings.


⛳️ Requirements

• Bachelor's degree.

• Experience with syndicated data (Circana/IRI, Nielsen).

• Preferred experience with Sheetz, Cumberland Farms, NCD, or CVS.

• Over 5 years of CPG sales experience managing Convenience Chains and Convenience Warehouse Distributors.

• At least 3 years of broker management experience.

• Strong negotiation capabilities.

• Ability to utilize strategic thinking and problem-solving skills.

• Comprehensive understanding of the complexities within the Convenience Channel.

• Experience in delivering Top Level Business Reviews.

• Ability to present opportunities based on financial data and profitability metrics.

• Proximity to a major airport.

• Willingness to travel as needed, including approximately 2 nights per week or 60% of the time for managing face-to-face relationships with customers and brokers.


🏝️ Benefits

• Support for employees' physical, emotional, and financial well-being.

• Commitment to equal opportunity employment.

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