Mid-Market Account Executive – New Business, B2B Outbound Sales

Posted Nov 6

This is a fully remote position, open to applicants in Georgia.

📋 Description

• Take ownership of the entire sales cycle for new mid-market clients, from prospecting and discovery to negotiation and closing.

• Create new opportunities through outbound prospecting, referrals, networking, and targeted engagement with accounts.

• Establish relationships with key decision-makers and influencers.

• Formulate and implement account strategies that convert prospects into long-lasting customers.

• Strive to achieve new business revenue and quota objectives.

• Lead discovery discussions to identify business challenges, training requirements, and growth prospects.

• Link CeriFi’s educational and training solutions to quantifiable business results.

• Conduct presentations and product demonstrations.

• Prepare proposals, address objections, and negotiate mutually beneficial agreements.

• Engage stakeholders and progress opportunities through intricate buying processes.

• Manage pipeline creation, sales activities, deal progression, and closed revenue.

• Keep pipeline and forecasts updated in Salesforce.

• Utilize sales data, customer insights, and market intelligence to enhance win rates.

• Collaborate with Sales Development, Marketing, Solutions Engineering, Product, and Customer Success teams.

• Provide competitive insights and customer feedback.

• Share ideas, best practices, and strategies to boost team performance.

• Develop a targeted prospecting strategy and establish a qualified pipeline within the first 90 days.

• Generate qualified opportunities, advance deals, and exhibit pipeline management and forecasting discipline within 6 months.

• Establish yourself as a reliable new-business producer and contribute to CeriFi’s mid-market growth within 12 months.


⛳️ Requirements

• 3–5+ years of proven B2B sales experience, including significant ownership of the full sales cycle for new business.

• A demonstrated history of meeting or surpassing sales quotas and securing new business.

• Strong outbound prospecting abilities and the capacity to independently generate a pipeline.

• Experience in selling solutions to organizations with multiple decision-makers and stakeholders.

• Confidence in leading discovery sessions, presenting solutions, managing objections, negotiating, and closing deals.

• A consultative sales approach with the ability to connect customer challenges to business value.

• Experience in managing opportunities and forecasts using Salesforce or a comparable CRM.

• Excellent communication, organizational skills, and follow-through.

• A competitive, resilient, self-motivated mindset with a genuine desire to succeed.

• Experience in selling B2B professional services, workforce training, corporate learning, EdTech, SaaS, or other consultative solutions.

• Familiarity with selling into financial services, accounting, legal, or other regulated professional sectors.

• Knowledge of MEDDICC, Challenger, or SPIN sales methodologies.

• Experience in developing new territories, entering new markets, or building a pipeline from scratch.


🏝️ Benefits

• Accountability, autonomy, and the chance to directly impact business growth.

• A collaborative team environment with Sales, Marketing, Product, and Customer Success teams.

• Opportunities for career growth and development in consultative B2B sales.

• The chance to contribute to professional education, certification, workforce training, and lifelong learning.

• The opportunity to sell impactful learning and development solutions.

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