Media Buyer – LATAM

This is a fully remote position, open to applicants anywhere in the world.

📋 Description

• Take charge and spearhead paid media strategies across Meta, Google, TikTok, Snapchat, and other relevant platforms.

• Decide on budget distribution, campaign frameworks, audience targeting, creative priorities, and lucrative investment prospects.

• Balance immediate performance with the development of a scalable acquisition engine.

• Collaborate with Media Analysts to track performance, identify trends, diagnose issues, and enhance efficiency and growth.

• Examine the overall customer journey, including landing pages, conversion rates, offers, pricing, checkout, creative elements, retention, and post-purchase behavior.

• Create structured testing roadmaps across audiences, creative content, offers, messaging, campaign frameworks, and other growth drivers.

• Assess test results based on business impact and integrate insights into future strategies.

• Work alongside Creative Strategists to pinpoint creative opportunities and convert performance data into creative briefs.

• Manage client relationships, lead strategic discussions, present performance insights, and articulate recommendations.

• Identify new opportunities in channels, audiences, offers, creative content, funnel enhancements, and comprehensive acquisition strategies.

⛳️ Requirements

• Over 6 years of experience in paid media, performance marketing, growth marketing, or a related discipline.

• Substantial experience managing e-commerce clients is essential.

• Strong hands-on experience with Meta, Google, and TikTok.

• Additional platform experience, such as Snapchat or X, is advantageous.

• Proven experience managing significant advertising budgets.

• Demonstrated capability to formulate and implement paid media strategies that yield measurable business growth.

• In-depth understanding of funnel performance, conversion rates, customer acquisition economics, and e-commerce metrics.

• Experience in creative testing, offer testing, and optimizing landing pages or funnels.

• Proven track record of working closely with Creative, Analytics, Growth, or other cross-functional teams.

• Strong client-facing skills and presentation abilities.

• Experience in creating and delivering strategic recommendations to senior stakeholders.

• Excellent analytical, problem-solving, and communication skills.

• Proficient in spoken and written English.

🏝️ Benefits

• Fully remote work.

• Access to experienced media, creative, growth, and technology teams.

• Access to proprietary data and tools such as Meteoric AI.

• Meaningful ownership over clients.

• Opportunity to test new ideas and uncover growth opportunities.

• Pathway into media leadership, strategy, or broader growth responsibilities.