Media Buyer

This is a fully remote position, open to applicants in Brazil.

📋 Description

• Oversee and enhance Meta advertising campaigns across two mobile application accounts.

• Track campaign performance, budgets, and essential acquisition metrics to ensure campaigns achieve growth targets.

• Formulate and implement campaign strategies, including audience testing, creative testing, budget distribution, and scaling efforts.

• Examine campaign data to pinpoint improvement opportunities and make informed optimization choices.

• Address performance variations and proactively discover solutions to campaign-related issues.

• Test new creatives, audiences, and campaign frameworks to enhance acquisition efficiency.

• Manage around $50K in total monthly advertising expenditure across both applications.

• Maintain transparent communication with the founding team, providing performance updates, insights, and recommendations.

• Assume responsibility for campaign execution and consistently enhance performance through experimentation and data analysis.

⛳️ Requirements

• 3+ years of direct experience managing paid advertising campaigns for mobile applications.

• Demonstrated success in managing and optimizing Meta Ads campaigns with quantifiable outcomes.

• Experience working with small-to-medium-sized advertising budgets and multiple ad accounts.

• Solid understanding of campaign structures, audience targeting, creative testing, optimization, and scaling strategies.

• Proficient in analyzing campaign performance metrics and converting insights into actionable strategies.

• Strong analytical capabilities and a data-driven approach to decision-making.

• Highly self-sufficient, proactive, and comfortable taking full ownership of campaign results.

• Competent in resolving campaign issues independently and making decisions without constant supervision.

• Excellent communication skills and ability to collaborate directly with founders.

• Availability for full-time remote work with some overlap with U.S. working hours.

🏝️ Benefits

• Performance bonus available

• Potential total monthly earnings: approximately $5,000–$6,000, depending on performance and the agreed-upon bonus structure.