Media Buyer

This is a fully remote position, open to applicants in Pakistan, +3 more countries.

📋 Description

• Plan, initiate, oversee, and enhance paid advertising campaigns across Google Ads and/or Meta Ads.

• Take ownership of advertising budgets and distribute expenditures based on performance metrics.

• Monitor key performance indicators such as ROAS, CPA, CPL, CTR, CPC, and conversion rates.

• Develop and implement structured testing strategies focusing on audiences, creatives, messaging, bidding, and campaign structures.

• Identify successful campaigns and opportunities to scale spending in a profitable manner.

• Analyze underperforming campaigns and apply data-driven improvements.

• Conduct research on audiences, competitors, and keywords as necessary.

• Collaborate with creative, marketing, and client-facing teams to enhance campaign performance.

• Prepare performance reports and convey insights and recommendations effectively.

• Stay updated on paid media trends, platform developments, and advertising best practices.

⛳️ Requirements

• 3–4 years of experience in media buying or paid advertising.

• Strong hands-on expertise with Google Ads, Meta Ads, or both platforms.

• Proven track record of independently managing significant advertising budgets.

• Deep understanding of campaign optimization and performance marketing principles.

• An advanced mindset for testing and experimentation.

• Experience with A/B testing of creatives, audiences, landing pages, campaign structures, or bidding strategies.

• Comfortable making budgetary decisions based on performance analytics.

• Strong analytical abilities and confidence in working with advertising metrics.

• Capable of clearly explaining campaign performance and providing recommendations.

• Exceptional attention to detail and the ability to manage multiple campaigns at the same time.

• Reliable, proactive, and comfortable working independently in a remote setting.

• Experience collaborating with international clients or in international markets.

• Agency experience or managing multiple ad accounts is preferred.

• Familiarity with GA4, Google Tag Manager, conversion tracking, and attribution methods.

• Experience in scaling successful campaigns while maintaining target acquisition costs.

🏝️ Benefits

• Fully Remote: Work from anywhere with international teams.

• Peer Community: Connect with high-performing sales professionals in our network.

• Ongoing Support: Receive guidance from Huzzle before and after placement.

• Tailored Compensation: Salaries vary by client and candidate preference — we’ll match you with options that fit your goals.