Media Buyer

This is a fully remote position, open to applicants in Argentina.

📋 Description

• Strategize, execute, and enhance paid media campaigns across Meta, TikTok, YouTube, and various other digital platforms.

• Oversee budgets, bidding tactics, and audience targeting to maximize return on investment.

• Continuously perform A/B testing on creatives, audiences, and placements to discover scalable successful strategies.

• Monitor and analyze campaign data on a daily basis to recognize performance trends.

• Create and deliver reports that emphasize insights, learnings, and optimization tactics.

• Convert data into actionable strategies for creative and strategy teams.

• Collaborate closely with creative, production, and strategy teams to enhance ad performance and storytelling.

• Facilitate feedback loops between creative and data to inform what is effective and what is not.

• Assist the strategy team in formulating media plans and client recommendations.

• Manage and expand ad accounts with monthly expenditures ranging from 5 to 6 figures.

• Identify opportunities for growth and emerging channels.

• Suggest testing strategies and budget reallocations to optimize performance.

• Stay updated on algorithm changes, platform best practices, and innovations in performance marketing.

• Experiment with new advertising formats and beta programs.

⛳️ Requirements

• 2 to 4 years of practical experience in managing paid media campaigns.

• Demonstrated success in performance marketing, preferably for eCommerce, fashion, or beauty brands.

• Strong analytical abilities: comfortable interpreting metrics, generating reports, and pinpointing growth drivers.

• Proficient in Meta Ads Manager, TikTok Ads, Google Ads, and analytics tools.

• Bonus: practical experience with Amazon Ads (Sponsored Products, Sponsored Brands, DSP) or comprehensive Amazon listing management.

• Bonus: experience with DV360 or other programmatic advertising platforms.

• Understands the elements that enhance content performance; capable of linking audience psychology with advertising messaging.

• Excellent communication skills in English.

• Available to work from 9am to 6pm PST, Monday to Friday, alongside the LA team.

🏝️ Benefits

• Remote Role: Collaborate with global teams from any location.

• Growth Opportunities: Opportunity to lead media buying strategy for global DTC brands as we expand our team.

• Profit-Sharing & Stock Options.

• Continuous Learning: Access to training, workshops, and tools that enhance your analytical and creative skills.