Marketing Specialist

This is a fully remote position, open to applicants in Philippines.

📋 Description

• Develop and implement marketing campaigns across various platforms including email, social media, and more.

• Take responsibility for SEO strategies for websites and content, encompassing keyword research, on-page optimization, meta titles and descriptions, internal linking, and monitoring rankings.

• Create and refine marketing content for emails, advertisements, landing pages, social media posts, and blog articles.

• Enhance and expand social media presence through a well-structured content calendar aligned with business objectives.

• Monitor campaign and SEO metrics, including rankings, organic traffic, open rates, engagement levels, click-through rates, and conversion rates.

• Analyze and report on campaign and SEO outcomes, identifying successful strategies.

• Construct email sequences, segment mailing lists, and oversee deliverability and performance metrics.

• Conduct research on competitors, industry trends, and audience insights, focusing on competitor SEO and keyword deficiencies.

• Collaborate with designers, freelancers, and team members to create marketing materials.

• Ensure brand consistency across various companies and channels.

• Assist in updating websites and landing pages with a focus on SEO best practices.

⛳️ Requirements

• Must reside in the Philippines.

• Preferably 3+ years of marketing experience, ideally with tangible accountability for strategy, SEO, or campaign outcomes, rather than just content posting.

• Strong grasp of marketing fundamentals including funnels, audience targeting, messaging, and analytics.

• Proficient in SEO tools such as Google Search Console, SEMrush, Ahrefs, Yoast, or similar platforms.

• Familiarity with social media management tools and email marketing platforms like Mailchimp, HubSpot, Klaviyo, or comparable solutions.

• Comfortable with analytics and reporting, including the use of Google Analytics and Meta Business Suite.

• Exceptional written English skills.

• Highly organized and capable of managing multiple campaigns and projects at the same time.

• Clear and dependable communication skills, particularly across different time zones.

• Proactive approach with the ability to recommend enhancements to existing processes.

• Bonus: Experience in marketing for real estate, property management, home services, or local service industries.

🏝️ Benefits

• Opportunity for remote work.

• Full-time employment.