Marketing Specialist

This is a fully remote position, open to applicants in United States.

📋 Description

• Generate content, create campaigns, design materials, and oversee various marketing initiatives.

• Develop, schedule, and launch email campaigns, newsletters, drip sequences, and customer communications via Constant Contact.

• Create campaign assets such as email templates, digital graphics, and printed materials.

• Oversee production timelines for multi-channel campaigns including print, digital, email, and social media.

• Manage the Constant Contact platform and transition to comprehensive platform administration.

• Design banners, graphics, and visual assets for online and digital use.

• Develop and sustain branded Canva templates for branch managers and sales teams.

• Write and revise blog content, web copy, and marketing materials.

• Organize logistics for photography and video production.

• Handle daily social media postings, scheduling, and community engagement.

• Print, pack, and distribute sales collateral to branch locations and sales teams.

• Oversee marketing documentation, VMI materials, co-branded assets, product sheets, and distributor documents.

• Administer promotional and apparel ordering, business card requests, and fulfillment processes.

• Maintain Google, Apple, and Bing business listings across 13 branch locations.

• Manage the company email signature program.

• Assist with website updates, landing pages, and CMS uploads in collaboration with the eCommerce team.

• Oversee brand asset distribution and maintain the digital asset library.

• Coordinate trade shows, branch events, and the Annual Company Summit.

• Support NAHAD events, Employee Ownership Month activities, new store setups, planograms, and retail displays.

• Collect social media analytics, track campaign metrics, and prepare reports for the Director of Marketing.

• Facilitate customer survey distribution and fulfill other assigned tasks.

• Report directly to the Director of Marketing and collaborate across digital, print, email, social, and sales enablement.

⛳️ Requirements

• Proven creative production ability, graphic design, copywriting, or content creation; examples required.

• Excellent writing skills with the ability to adjust tone for email, web, print, and social formats.

• Proficiency in Canva and capability to produce polished, on-brand visual assets independently.

• Strong organizational skills to manage multiple active projects, monitor deliverables, and meet deadlines with minimal supervision.

• Collaborative attitude and openness to feedback.

• Comfortable working semi-independently with defined goals and regular check-ins.

• Proficient with Claude, ChatGPT, and other AI tools for marketing research and content development.

• Must pass pre-employment drug screening and adhere to ARG’s drug-free workplace policy throughout employment.

• Familiarity with industrial products, manufacturers, end-user markets, and industrial sales processes is preferred.

• Experience with email marketing platforms such as Constant Contact is preferred.

• Familiarity with Adobe Creative Suite is preferred.

• Proficient in AI script development, artifact creation, and AI resource management is preferred.

• Familiar with CMS platforms or eCommerce content management is preferred.

• Experience in supporting or coordinating events, trade shows, or multi-location logistics is preferred.

• Knowledge of SEO fundamentals, web content, or digital advertising is preferred.

• Legally authorized to work in the United States.

• Ability to operate computer systems and standard office equipment.

• Capable of remaining sedentary at a workstation for extended periods.

🏝️ Benefits

• 100% employee-owned company.

• Employee Stock Ownership Program (ESOP).

• Comprehensive medical, dental, and vision benefits.

• 401(k) plan with matching contributions.

• Paid holidays, vacation, and sick leave.

• Performance-based bonuses.

• Continuous training and professional development opportunities, including platform certifications, design training, or additional coursework.

• Occasional travel to ARG branch locations and offsite events may be required.