Marketing Science Specialist

This is a fully remote position, open to applicants in Sweden.

📋 Description

• Enhance marketing strategy and decision-making using data, insights, and analysis.

• Ensure that both long-term and short-term marketing investments are based on evidence, prioritized, and linked to business outcomes.

• Provide analytical contributions to the global brand and marketing strategy.

• Utilize marketing science concepts, including brand growth, mental availability, buyer behavior, pricing power, and effectiveness theory, within an industrial B2B framework.

• Assist in customer research and brand health measurement methodologies.

• Create and refine frameworks for assessing marketing effectiveness across brand and demand initiatives.

• Take ownership of the design and interpretation of marketing KPIs associated with business results.

• Lead the analysis of campaign performance, media efficiency, and the impact of long-term versus short-term efforts.

• Support segmentation, targeting, and comprehension of the buyer journey in complex, multi-stakeholder purchasing settings.

• Serve as a strategic advisor to Brand, Demand, Content, and Sales teams.

• Clarify trade-offs, scenarios, and expected results to facilitate improved decision-making.

• Translate marketing performance and effectiveness into commercial implications and investment suggestions for business and finance stakeholders.

• Report directly to the Head of Brand & Marketing Strategy.

⛳️ Requirements

• Experience with measurement and evidence-based marketing principles, such as brand growth, mental availability, and effectiveness theory.

• Capability to apply marketing science principles in an industrial B2B setting.

• Proven history of working within matrix organizations alongside cross-functional stakeholders.

• Experience in translating insights into strategic guidance and actionable frameworks.

• Background in driving or contributing to structured marketing measurement cycles.

• Demonstrated ability to influence and align teams through clarity and structure.

• Educational background in a relevant field.

• Resume and cover letter must be submitted in English.

• Willingness to undergo a personality and logic test later in the recruitment process.

🏝️ Benefits

• Competitive and rewarding benefits.

• Career advancement opportunities in an inspiring global environment.

• An inclusive, equitable, and open-minded organizational culture.

• Personality and logic test included as part of the recruitment process.