Marketing Operations Developer

This is a fully remote position, open to applicants in Florida.

📋 Description

• Create and maintain HTML/CSS email templates.

• Develop reusable modular components and tailor client-specific templates.

• Conduct tests on email rendering across various clients and devices using tools such as Litmus, Email on Acid, or similar.

• Build and launch outbound campaigns, mainly via email, using Kobie-hosted platforms and client campaign management systems.

• Set up journey logic, audience segmentation, targeting rules, and suppression lists.

• Implement dynamic content, personalization tokens, and promotional offer logic.

• Take ownership of the final deployment of assigned campaigns, ensuring precision and timely delivery.

• Execute A/B and multivariate test setups.

• Coordinate asset transfers with Campaign Managers and content partners.

• Document best practices for execution and uphold development build standards.

• Adhere to platform tooling standards and governance protocols.

• Collaborate with Campaign Managers, QA Analysts, and client teams to deliver precise, on-brand campaigns.

• Ensure campaigns are built accurately and on schedule, pass QA with minimal revisions, and comply with platform standards and SOPs.

⛳️ Requirements

• 1–3 years of experience in email development, marketing operations, or digital campaign execution.

• Practical experience with HTML and CSS for email, including cross-client rendering.

• Familiarity with at least one enterprise campaign platform; Salesforce Marketing Cloud is preferred.

• Foundational knowledge of journey orchestration, including single- and multi-step automated flows, triggered sends, and entry/exit criteria.

• Understanding of event-based triggers, lifecycle programs, re-engagement flows, and the differences between scheduled and triggered deployment.

• Knowledge of A/B and multivariate testing processes.

• Comprehension of audience segmentation, targeting logic, and data-driven personalization.

• Strong attention to detail.

• Excellent communication skills with the ability to identify issues and ask questions prior to the start of builds.

• Bachelor’s degree or equivalent experience.

• Preferred: Experience with Litmus, Email on Acid, or other rendering test tools.

• Preferred: Familiarity with AMPScript, SQL, or other scripting/query languages.

• Preferred: Experience with Adobe Campaign, Braze, Iterable, or Marketo.

• Preferred: Knowledge of dynamic and conditional content logic.

• Preferred: Exposure to multi-channel campaign orchestration.

• Preferred: Experience with Workfront or Jira.

🏝️ Benefits

• Flexible Time Off.

• Nine Company-Wide Holidays.

• A diverse suite of benefits prioritizing growth, development, and personal well-being.

• Flexible work environment and remote work options.

• Periodic travel opportunities for team collaboration, customer engagements, training, and company events.