Marketing Manager

This is a fully remote position, open to applicants in Belgium.

📋 Description

• Develop and implement marketing initiatives for the designated region.

• Promote the adoption and expansion of da Vinci surgical procedures.

• Apply local marketing standards for General Surgery, Urology, Gynecology, and Thoracic Surgery.

• Analyze market dynamics, including rates of minimally invasive surgeries, outcomes, target customer segments, reimbursement aspects, surgical practices, and influential thought leaders.

• Cultivate relationships with speakers, educators, case observers, and key opinion leaders in the executive sector.

• Measure the clinical, economic, and strategic contributions of prominent da Vinci surgeons and healthcare institutions.

• Collaborate with relevant surgical and professional organizations.

• Formulate and carry out marketing strategies within specified timelines and budget constraints.

• Partner with European marketing teams, local sales leadership, clinical sales, and capital sales personnel.

• Provide clinical and capital marketing and sales materials to facilitate procedure, product, and system sales.

• Design and implement robotic clinical education programs and symposia.

• Establish proctors to ensure the use of safe, effective, and consistent surgical techniques.

• Assist in cost-effectiveness and value strategies alongside the Local Market Access Manager team.

• Gather, analyze, and disseminate competitive intelligence.

• Confirm clinical and economic data with reference centers, surgeon champions, and proctors.

• Manage Intuitive’s participation in national conferences, robotics symposia, postgraduate courses, live surgical broadcasts, and trade shows.

⛳️ Requirements

• Bachelor's degree in life sciences or a business-related field.

• At least 6 years of relevant experience with a university degree, or equivalent qualifications.

• Experience in clinical/product marketing within a therapeutic medical device organization.

• Preferred experience in General Surgery, Urology, Gynecology, or Thoracic Surgery.

• Desired strong background in clinical, surgical, and/or operating room environments.

• Proven track record in positioning procedure/product messaging and creating sales support materials.

• Demonstrated ability in developing and delivering clinical education and marketing initiatives successfully.

• Experience in incorporating business insights into comprehensive marketing strategies and plans.

• Skilled in managing departmental and cross-functional projects within the medical device industry or related fields.

• Proficient in data analysis and evaluating key factors.

• Good judgment in selecting appropriate methods and techniques for problem-solving.

• Capable of managing projects, budgets, organization, prioritization, and multiple responsibilities.

• Ability to influence colleagues and establish credibility with highly educated clients.

• Exceptional verbal and written communication, teamwork, and interpersonal abilities.

• Strong proficiency in Microsoft Office applications.

• Fluent in English and Dutch; proficiency in French is a plus.

• Willingness to travel 50% of the time, both domestically and internationally.

🏝️ Benefits

• Equal employment opportunities for all qualified candidates and employees.

• Protection against discrimination and harassment.

• Fair chance consideration in compliance with applicable laws.