Marketing Coordinator

This is a fully remote position, open to applicants in United States.

📋 Description

• Assist the Marketing team with campaign operations, account-based marketing, AI-driven marketing workflows, trade show execution, content deliverables, and marketing analytics.

• Establish, manage, and update campaigns in Salesforce and Pardot with precise naming conventions, attribution, segmentation, and status indicators.

• Collaborate on timelines, deliverables, and transitions among Marketing, Digital Marketing, Content, Sales, and other key stakeholders.

• Extract, segment, verify, and sustain target lists; identify and escalate any data quality concerns.

• Oversee target-account lists and facilitate account-specific campaign implementations.

• Manage sales-approved outreach and monitor ABM activities within Salesforce and Pardot.

• Organize comprehensive trade show and event logistics, including booth requirements, materials, staffing schedules, pre-event outreach, and lead capture arrangements.

• Input, deduplicate, route, and track follow-up for leads captured.

• Coordinate the creation, review, and delivery of campaign materials such as landing page content, brochures, case studies, videos, presentations, and email content.

• Assess materials for accuracy, brand compliance, tagging, and readiness for launch.

• Maintain records for campaign, event, and ABM tracking to support ROI reporting, funnel visibility, and weekly performance evaluations.

• Keep inputs for marketing performance boards updated and prepare materials for weekly stand-ups and operational reviews.

• Monitor pod expenditures, purchase orders, invoices, and vendor documentation against sanctioned budgets.

• Adhere to Bureau Veritas’ Code of Ethics, data privacy regulations, consent protocols, and brand standards.

• No supervisory responsibilities.

• No travel required.

⛳️ Requirements

• Exceptional attention to detail and capability to manage multiple campaigns and events simultaneously.

• Proficient understanding of Salesforce and/or Pardot (or a similar CRM/automation tool).

• Strong skills in Excel/Sheets.

• Comfortable utilizing approved AI tools for campaign execution, content creation/refinement, list evaluation, summarization, and reporting while adhering to data privacy and compliance standards.

• Experience in executing B2B trade shows or events, including lead capture processes.

• Fluency in English is required.

• Additional proficiency in Spanish and/or Portuguese is highly desirable.

• Must comply with Bureau Veritas’ Code of Ethics, data privacy regulations, consent protocols, and brand standards.

🏝️ Benefits

• Competitive salary and benefits package.

• Equal opportunity employment.