Marketing Enablement Manager

This is a fully remote position, open to applicants in California.

📋 Description

• Develop and sustain sales enablement resources, including presentations, one-pagers, training materials, and other essential sales tools.

• Create educational content that simplifies new offerings and intricate marketing solutions into understandable, actionable messages.

• Assist in crafting business development presentations, executive-level decks, and value proposition documents.

• Equip sales teams for the launch of new products, services, and capabilities.

• Design and structure training materials aimed at effectively positioning and selling new solutions.

• Oversee projects from their inception to completion.

• Handle multiple projects, including planning, milestones, risks, dependencies, and potential roadblocks.

• Collaborate with diverse teams and facilitate communication and follow-up with stakeholders.

• Aid in the development and commercialization of marketing capabilities, products, and service offerings.

• Manage internal review, approval, governance, and readiness processes.

• Support the rollout of new marketing solutions while creating repeatable enablement processes and frameworks.

• Contribute to customer acquisition, engagement, retention, and lifecycle marketing strategies.

• Prepare updates, presentations, and progress reports for leadership.

• Deliver project updates and recommendations to leadership.

• Address ad hoc requests and adapt to changing business requirements.

• Foster relationships across marketing, sales, product, risk, legal, creative, analytics, and partner teams.

• Utilize AI-enabled productivity tools such as Microsoft Copilot to enhance workflows.

⛳️ Requirements

• A minimum of 5 years' experience in marketing, marketing enablement, product marketing, project management, consulting, financial services marketing, agency account management, or a related field.

• Proven experience overseeing projects from start to finish, encompassing planning, coordination, execution, and delivery.

• Strong skills in stakeholder management.

• Expertise in crafting high-quality PowerPoint presentations, sales enablement resources, training materials, and executive communications.

• Excellent organizational and prioritization abilities.

• Outstanding written and verbal communication skills.

• Capacity to work autonomously, take responsibility for deliverables, and proactively seek solutions.

• Comfort in presenting to leadership with a strong executive presence.

• High attention to detail with the ability to distill complex information into clear, accessible formats.

• Must be eligible to work on Blend’s W2 without sponsorship.

• Preferred: background in financial services, banking, payments, fintech, or marketing technology.

• Preferred: experience in lifecycle marketing, customer acquisition, direct marketing, audience targeting, or campaign strategy.

• Preferred: experience in supporting sales enablement, product launches, go-to-market strategies, or marketing capability development.

• Preferred: familiarity with privacy, legal, compliance, risk, or governance approval processes.

• Preferred: experience in developing marketing strategies, business development presentations, or revenue-growth materials.

• Preferred: experience with large financial services organizations or payments companies.

• Preferred: experience using AI-powered productivity tools, such as Microsoft Copilot or similar technologies.

🏝️ Benefits

• Health insurance

• Vision insurance

• Dental insurance

• 401K plan

• Life insurance

• Employee Assistance Programs (EAPs)

• Supportive team

• Paid time off (PTO)

• Commuter benefits

• Spending accounts

• Disability coverage