Marketing Decision Scientist

This is a fully remote position, open to applicants in Mexico, +1 more country.

📋 Description

• Lead the assessment of marketing performance and media effectiveness using incrementality testing, causal inference, and advanced analytics.

• Collaborate with cross-functional teams to deliver actionable insights aimed at optimizing media investments and enhancing business outcomes.

• Design and execute incrementality tests.

• Create marketing measurement strategies to present a comprehensive view of marketing effectiveness.

• Convey analytical findings to leadership and stakeholders across various levels, from entry-level to C-suite.

• Analyze data and convey actionable insights to enhance marketing efficiency.

⛳️ Requirements

• Proven experience in applying causal inference methods (Difference-in-Differences, synthetic controls, propensity score matching) to real-world challenges.

• Familiarity with experimental design and incrementality testing.

• Minimum of 3 years of experience in Analytics and/or Data Science.

• Experience handling large and complex datasets.

• Proficiency in R or Python, SQL, and Power BI.

• Bachelor’s degree in a technical discipline.

• Proficient in English.

• Valid local legal authorization to work in the country where the position is based at the time of hire.

• No concurrent employment or professional commitments with other entities during the employment period.

• Disclosure and formal review of any ownership, partnership, directorship, or involvement in other businesses or companies.

🏝️ Benefits

• Competitive salary along with performance-based bonuses.

• Comprehensive benefits package.

• Opportunities for career development and training.

• Flexible work options (remote work available).

• A dynamic and inclusive workplace culture within a globally recognized organization.

• Private Health and Dental Insurance.

• Pension Plan.

• Meal tickets.

• Life Insurance.