Marketing Campaign Activation Lead

This is a fully remote position, open to applicants in United States, +3 more countries.

📋 Description

• Oversee the activation and implementation of global marketing initiatives.

• Assemble and lead cross-functional project teams, including external partners and agencies.

• Create campaign activation strategies, content plans, budgets, and timelines.

• Define campaign messaging and value propositions tailored to target audiences.

• Evaluate and approve creative concepts, designs, content, and campaign materials across various channels.

• Track campaign performance, manage potential risks, and provide recommendations and outcomes to senior stakeholders.

• Aid in enhancing campaign excellence within the Marketing Activation team by offering guidance and support to colleagues.

⛳️ Requirements

• Demonstrated experience in leading integrated marketing campaigns from conception to execution.

• Strong foundation in marketing, brand development, communications, campaign management, or a related field.

• Experience in guiding cross-functional project teams involving multiple stakeholders and regions.

• Proficient storytelling, messaging, and campaign development skills.

• Exceptional stakeholder management, influencing, and presentation abilities, including interaction with senior leadership.

• Collaborative leadership approach with the capability to assist colleagues while establishing order in complex situations.

• Strong commercial awareness and a data-driven perspective.

• Capacity to harmonize creativity with execution to enhance campaign performance and business outcomes.

• Resume and cover letter must be submitted in English.

🏝️ Benefits

• Performance-based incentives.

• 401(k) plan with up to 8% company match.

• Generous paid time off (PTO) and 11 paid holidays.

• Comprehensive health, dental, and vision insurance.

• Company-provided laptop, phone, and necessary tools for success.

• Tuition reimbursement and compensated volunteer time.

• Wellness programs and employee referral bonuses.

• Competitive salaries with standard benefit packages applicable in Brazil, Canada, and Mexico.