Marketing Automation Specialist – LATAM, Europe

This is a fully remote position, open to applicants in Argentina, +4 more countries.

📋 Description

• Oversee and enhance paid social campaigns to guarantee that client open days reach full capacity consistently.

• Maintain and optimize the Cost Per Lead (CPL) within established target ranges.

• Track and improve the Lead-to-Booking rate through continuous funnel analysis.

• Conduct ongoing competitive analysis to ensure clients remain at the forefront of their local markets.

• Collaborate with content creators to develop and test innovative creative concepts.

• Continuously refine and A/B test landing pages to optimize conversion performance.

• Deliver comprehensive monthly reports detailing significant optimizations and strategic adjustments.

• Employ Anytrack for server-side tracking to guarantee data accuracy and proper attribution.

⛳️ Requirements

• High degree of professional ownership, effective communication, and accountability to learn from errors and adapt swiftly.

• Demonstrated experience in formulating creative strategies and guiding content creators to produce high-impact assets.

• Strong comprehension of the agency landscape and ability to excel within a small, collaborative team.

• Extensive technical expertise in paid media platforms and a proven history of achieving specific conversion metrics.

• Capacity to work standard UK business hours.

• Broader knowledge of digital marketing to assist a small, agile team across various roles.

• Proficiency with GoHighLevel (CRM) and Basecamp (Project Management).

• Experience in intelligently implementing AI tools and building automations to enhance efficiency.

🏝️ Benefits

• Fully remote working environment.

• Opportunities for career advancement within a growing agency.

• Long-term stability and a supportive team culture.

• Access to modern tracking and automation tools.