Marketing Associate

This is a fully remote position, open to applicants in California, +13 more locations.

📋 Description

• Assist in the execution and daily management of essential marketing programs and initiatives.

• Act as the primary coordinator for marketing systems and content.

• Implement assigned marketing projects while providing support to property and regional teams.

• Help maintain brand consistency across websites, listings, social media platforms, reputation management, and media assets.

• Collaborate with SEO agencies and internal stakeholders to create blog topics.

• Review and edit blog drafts, manage approval workflows, select appropriate imagery, and ensure website formatting and accuracy.

• Oversee digital and creative assets, including photography, virtual tours, videos, shoots, and production processes.

• Maintain the YouTube channel and ensure that media assets align with brand standards and leasing priorities.

• Conduct audits of Internet Listing Sites and local listings for accuracy, selling points, and presentation quality.

• Monitor image and video usage rights while ensuring compliance with AI image enhancement guidelines.

• Perform weekly audits for focus communities and report on completion status and impact.

• Assist with content for social media and digital advertising campaigns.

• Manage social media campaigns, content calendars, property campaigns, Social Media Walls, and corporate social channels.

• Oversee the submission of new social posts to Compliance for approval.

• Maintain marketing training materials and job aids.

• Facilitate marketing training for communities in collaboration with Learning & Development.

• Manage marketing support queues and assist in project implementation and national initiatives.

• Process requests for website updates, including photos, floor plans, site maps, and content changes.

• Provide support to property and regional teams for national marketing programs.

• Distribute monthly and quarterly vendor reports.

• Execute other assigned duties as needed.

⛳️ Requirements

• Bachelor’s degree; two to three years of relevant experience; or an equivalent combination of education and experience.

• Strong grammatical skills.

• Excellent organizational and time management abilities.

• Exceptional communication skills.

• Strong project management capabilities.

• Ability to work autonomously.

• Multifamily experience is highly preferred.

• Experience with Property Management Systems preferred, including Yardi/RentCafe.

• Required familiarity with generative AI platforms and using AI to enhance efficiency.

• Preferred knowledge of Adobe Creative Suite, Canva, and other design programs.

• Strong knowledge and experience with Facebook/Facebook Business Manager, Instagram, TikTok, and YouTube.

• Proficient in Microsoft Office programs, including Microsoft Teams.

• Working knowledge of Excel.

• Familiarity with the Google platform, including Google Business Profile, is a plus.

• Knowledge of SharePoint is a plus.

• Familiarity with project management platforms such as Smartsheet and/or Monday.com is a plus.

• Experience with web development platforms like WordPress and/or HTML is a plus.

• Candidates must reside in California, Colorado, Florida, Georgia, Illinois, Maryland, Massachusetts, New Jersey, New York, North Carolina, Oregon, Texas, Virginia, Washington, or Washington, D.C.

• Employment authorization must be confirmed through E-Verify.

🏝️ Benefits

• 10% year-end bonus potential.

• Medical, dental, and vision insurance.

• 401(k) plan.

• Paid time off.

• 1 hour of paid sick and safe time for every 30 hours worked.

• 10 days of paid vacation time accrued bi-weekly.

• 6 weeks of paid parental leave after completing one year of employment.

• 10 paid holidays each year.

• Up to 3 floating days.

• Opportunities for training, mentoring, growth, and advancement.