Marketing and Content VA

This is a fully remote position, open to applicants in United States.

📋 Description

• Oversee the current content planner, ensuring that content is created, edited, approved, scheduled, and published punctually.

• Follow up with team members for any outstanding videos, images, and content.

• Edit short-form video content, including property previews, walkthroughs, educational reels, success stories, and team-related content.

• Incorporate captions, subtitles, hooks, covers, branding, and calls to action.

• Schedule and distribute content across platforms such as Instagram, Facebook, TikTok, and LinkedIn.

• Verify that scheduled content has been published correctly.

• Update daily content metrics and uphold the team content leaderboard.

• Manage onboarding for new properties and oversee marketing checklists.

• Verify EPC status and highlight any missing or expired items.

• Gather and check Material Information and identify any missing details.

• Draft descriptions for portals, bullet points for Rightmove, and social media copy.

• Prepare and upload property marketing materials while ensuring the accuracy of live listings.

• Update the planner and track the status of property and content tasks.

• Identify items that require approval or immediate action.

• Produce and distribute the weekly newsletter.

• Review forthcoming content, spot gaps, and ensure the team stays ahead with filming.

• Evaluate properties for regular social media exposure and create promotional initiatives when necessary.

• Repurpose high-performing and evergreen content.

• Monitor and organize Google reviews and testimonials.

• Provide weekly marketing summaries.

• Generate monthly social media performance reports that cover reach, views, engagement, followers, website clicks, and inquiries.

• Identify top-performing properties, videos, hooks, and content themes.

• Compare performance metrics month-over-month and suggest content priorities.

• Report on newsletter performance.

• Create the life magazine for the designated publication.

• Maintain a well-balanced content planner and an orderly repository of reusable content.

• Design leaflets, door-knocking materials, social graphics, story templates, email campaigns, property brochures, marketing collateral, QR codes, and testimonial graphics.

• Develop campaigns for Just Listed, Sold, and Price Reductions.

• Assist with event marketing, creative for paid social, database campaigns, larger marketing initiatives, and new projects.

⛳️ Requirements

• Personal computer or laptop.

• ADSL or FIBRE internet connection.

• Headphones for use with the VOIP phone system.

• Anti-virus software installed.

• UPS/Back-up Battery for power outages — NON-NEGOTIABLE.

• Availability from Monday to Friday between 9 am and 6 pm UK Time.

• Availability every second Saturday from 10 am to 4 pm UK Time.

🏝️ Benefits

• Opportunity for professional growth and development.

• Flexible work environment.

• Collaborative and supportive team culture.