Manager, Marketing Operations – Revenue Technology

This is a fully remote position, open to applicants in United States.

📋 Description

• Collaborate with business units and Sales to identify growth priorities and convert them into actionable marketing initiatives.

• Oversee and manage the marketing technology ecosystem, which includes Salesforce, Marketo, Gong, Clay, WordPress, and associated technologies.

• Develop and manage Marketo campaigns, programs, segmentation, lead scoring, workflows, forms, landing pages, reporting, and Salesforce integration.

• Create and update WordPress pages and landing pages for campaigns, product launches, events, and various business initiatives.

• Design targeted 1:1 Gong sales flows and provide support for Sales outreach efforts.

• Utilize Clay and related tools for account and contact identification, enrichment, segmentation, and audience development.

• Generate and modify emails, campaign messaging, website content, event communication, sales outreach, and materials for customers and prospects.

• Establish reporting and dashboards that cover audience reach, engagement, campaign performance, pipeline contributions, and outcomes.

• Automate manual processes, enhance data quality, and boost the efficiency of Marketing and Sales operations.

⛳️ Requirements

• Extensive hands-on experience with Salesforce and Marketo, including their integration.

• Proficient in marketing automation, CRM architecture, campaign execution, reporting, and data management.

• Skilled in building and maintaining pages in WordPress.

• Familiarity with sales enablement and engagement technologies; experience with Gong is highly preferred.

• Experience with Clay or similar enrichment and audience-building technologies is advantageous.

• Excellent marketing writing and communication abilities.

• Capacity to effectively represent Marketing to business leaders and translate business requirements into actionable strategies.

• Strong internal customer service orientation, demonstrating urgency, ownership, and follow-through.

• Comfortable balancing both strategic and hands-on tasks.

• Interest in AI, automation, and emerging technologies.

• Reliable high-speed internet access suitable for professional remote work.

• A safe, ergonomic, and confidential home-office workspace.

• Ability to sit for extended periods, view a computer screen, and engage in written and verbal communication.

• Capability to occasionally lift materials or equipment weighing up to 20 pounds.

🏝️ Benefits

• Competitive base salary along with bonus opportunities.

• Flexibility to work from anywhere in the US (United States).

• Unlimited Paid Time Off (PTO), including paid holidays and sick leave.

• 401k plan with matching contributions.

• Comprehensive health, dental, and vision insurance coverage.

• Paid parental leave policy.

• Life and disability insurance offerings.

• Healthcare funding options, including Flexible Spending Accounts (FSAs) and Health Savings Accounts (HSAs).

• Dependent care assistance.

• Employee Assistance Program (EAP).

• Discounts available for various services.

• Opportunities for learning and development.