Manager, Market Research – Insights

This is a fully remote position, open to applicants in United States.

📋 Description

• Act as the primary insights Business Partner for designated operating functions, shaping research agendas and ensuring alignment with business priorities.

• Provide guidance to functional leadership, translating insights into strategic recommendations.

• Lead impactful research initiatives, overseeing research design, synthesis, and executive storytelling.

• Represent stakeholder needs within the larger insights function and ensure alignment with enterprise priorities.

• Directly manage and mentor insights analysts through performance management, coaching, and career development.

• Lead a matrixed team with both direct and dotted-line relationships.

• Offer daily direction, quality oversight, and assistance to analysts on assigned tasks.

• Clarify roles, expectations, and accountability within reporting relationships.

• Prioritize and allocate analyst resources among competing portfolio needs.

• Balance direct portfolio ownership with shared-service support responsibilities.

• Collaborate with Business Partners and the Research Operations Lead to optimize analyst utilization, workflows, tools, and processes.

• Oversee and guide the research design, execution, and analysis for assigned operating functions.

• Review research outputs for consistency, accuracy, methodological rigor, and strategic relevance.

• Ensure accountability for the quality and impact of insights provided by the team.

⛳️ Requirements

• Bachelor’s degree in market research, business, marketing, psychology, statistics, economics, or a related field.

• At least 10 years of experience in market research, consumer insights, or strategic consulting.

• Proven experience leading complex research projects and delivering insights that impact business outcomes.

• Experience collaborating with senior leadership and managing high-stakes projects.

• Background in leading and developing insights analysts in a matrixed, cross-functional environment.

• Expertise in both qualitative and quantitative research methods and advanced analytical techniques.

• Advanced experience in identifying research objectives, planning methodologies, and enhancing data reliability.

• Proficient in presenting market research analysis to executive audiences.

• Strategic understanding of market trends, consumer behavior, and competitive dynamics.

• Proven ability to develop actionable strategies that drive business impact.

• Strong analytical skills, including statistical analysis and modeling techniques.

• Proficient in data analysis software such as SPSS, R, or Python.

• Exceptional communication and presentation skills to convey complex findings clearly and persuasively.

• Ability to influence stakeholders through storytelling and evidence-based recommendations.

• Capability to manage and influence team members across direct and dotted-line reporting relationships.

• Ability to balance hands-on Business Partner responsibilities with team leadership and oversight.

• Strong project management skills with the capability to juggle multiple projects and deadlines.

• High attention to detail, ensuring the quality and accuracy of research deliverables.

• In-depth knowledge of data collection and measurement methodologies.

• Experience in complex quantitative survey design and qualitative discussion guide development is required.

• Proficiency in PMI’s business language: English.

• Willingness to travel up to 30%.

🏝️ Benefits

• Competitive salary and performance-based bonuses.

• Comprehensive health, dental, and vision insurance.

• Opportunities for professional development and career advancement.

• Flexible work hours and remote work options.

• Generous paid time off and holiday leave.